Hello Everyone. One of the key factors that allowed my business to get major traction in search and AI search is my consistent postings to YouTube (longform, shorts, and posts) within the last couple of years. One of the challenges my niche clientele has is video production and my team and I are working on a way to mass / consistently produce video content for them using AI as we already know it works. Any pros and cons that we should be aware of if we're using this as a content strategy? Note, we understand that we can't just make templated AI video posts and expect to standout, but instead we're exploring Google Ultra to create an AI spokesperson that represents the brand and combining these segments with industry ad tech that allows us to bring website inventory and pricing live with real time updates to video format. Would be willing to share when the concept is vetted more. Any thoughts would be helpful here. Thanks in advance!

We’re excited to have you, to get the most out of the community: introduce yourself and get to know each other, there's immense opportunity hiding in plain sight here. - Who are you?, Tell us about your business! - What’s your superpower (What are you really good at or what sets you apart?) - What are you most excited to learn about the future of search and how AEO can work for you? 🚀This is your space to share, ask questions, and begin your AEO journey Now, it's time to get to know each other! 👇 Please introduce yourself 👇 ----------------------------------------------------------- Here's my Introduction: Hey, everyone! 👋 My name is Kasim Aslam, I built and sold the #1 Google Ads Agency in the world, and today, as co-founder of AEO.co I’m here to help you navigate the exciting world of Answer Engine Optimization (AEO). My superpower? Sourcing and training exceptional talent from emerging nations, and the proof is in this community (You gotta meet Julian!) What am I most curious about in the future of search? I’m super interested in how to leverage AEO for ultra-niched businesses—especially when you're in a space with a very specific target audience and trying to get AI Answer Engines to recommend your brand. I’m thrilled to be on this journey with all of you, and I can’t wait to see how AEO will revolutionize the way we all approach search and visibility in this new AI-driven landscape.

For years, the SEO mantra has been "links are everything." A new Ahrefs study challenges this, especially for AI-powered search. Their shocking discovery? Web mentions beat backlinks 3:1 for getting featured in AI Overviews. 🤯 This means AI cares more that people are talking about your brand across the web—on forums, in articles, on Reddit—than if they're formally linking to you. While links still matter for traditional organic traffic, the game is changing for AI visibility. The takeaway is simple: don't just build links. Build your brand's presence and get mentioned. Authentic conversation now outweighs traditional link authority in the new AI search landscape. Here's the source article: https://ahrefs.com/blog/ai-overview-brand-correlation/ Are you tracking brand mentions as a key metric?

I used to spend a great deal of time putting my nose through seemingly interesting articles only to find they were excellent clickbait. And even more so in Youtube videos that have managed to turn clickbait into an specialization. But everything change when I discovered this little feature in Brave Browser (Privacy optimized Chrome based browser) which is called "Leo AI". You can pop open at any page and summarize or extract information that you need without having to read the whole thing, just two clicks and you get a short but valuable summary! It even works on youtube videos, I don't have to go to shady sites to extract the raw transcript (Unless I want to get the raw output to process it into a quick guide, sop, reference doc, which I do often). The only thing is that it uses a small LLama model (META) but is good enough to serve it's purpose. On the other hand, There's perplexity Comet, the first Agentic Browser to hit the market, I've added two captures of summarization of the very same article with Brave's Leo AI and Perplexity's Comet side by side, just simple "Summarize this page" prompts, but the result it's massively different. TL;DR: Comet is much more detailed, mostly because of Perplexity having a more capable fine-tuned model. ------------------- What you guys think? What's your favourite daily use for AI that changed everything?

Hey AEO Community! - 🎥 Here you'll find the latest "State Of AEO" call recordings. - ❓Also you'll be able to ask questions in advance! (Specially useful for people that cannot make it to the call!) So every week make sure to: 1️⃣ Check out the latest "State of AEO" call recording. 2️⃣ Send Us your questions to the next Call!