Hi! My name is Theresa! I am a facialist and small-business owner with a private skincare studio going on 3 years! My why for content creation is, ultimately, my why for my business: to help women of color feel confident in their skin. Although, I have always seen content creation as a means to an end. It's always been the thing I know I *have* to do to help grow my business and reach clients. I really want to change that narrative and feel instead like content creation is something I get to do as a way to connect with clients. My brand pillars? So, this is definitely something I haven't totally honed in. I will share what my goal is on this front: cats, skincare, and calmness. Lastly, a piece of content I am most proud of! This is a video that took me like two weeks to put together lol but it also brought me a ton of clients to my business: TT link: https://www.tiktok.com/t/ZTUwju25C/ IG link: https://www.instagram.com/reel/DWFSro9kjsh/?stkn=MzRlODBiNWFlZA== Anyways, I'm excited to be here and learn from Fran! I've been a huge fan since her "how to apologize video" on YouTube! I don't know if that's a well known one but it was a great one that made me a lot better at apologizing. So, thanks so much Franchesca!