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Owned by Cruz

Ascend Growth Ventures

47 members • Free

This is a community of 7-figure founders/CEOs looking to scale the smart way, focused on what matters at each stage of their scaling journey.

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13 contributions to Ascend Growth Ventures
Today's Article.
Hey guys, today I wrote an article about Ben Hardy's Science of Scaling. https://www.linkedin.com/feed/update/urn:li:activity:7377680350942134273/ A lot of the stuff he talks about is exactly the same principles I apply for scaling. He has managed to simplify it all in his last book. If you haven't read his books, you should go to Amazon and buy them all and read them one by one. I would suggest it in this order... START HERE: Foundation Building 1. "Willpower Doesn't Work" (2018) 2. "Personality Isn't Permanent" (2020) INTERMEDIATE: Goal Setting Revolution 3. "Be Your Future Self Now" (2022) ADVANCED: Business Scaling 4. "10x Is Easier Than 2x" (2023) - Co-authored with Dan Sullivan 5. "The Science of Scaling" (2025) - Co-authored with Blake Erickson READING STRATEGY For Personal Development Focus: Start with 1-3 For Business Growth Focus: Start with 4-5, then backfill 1-3 For Complete Transformation: Follow the sequence 1-5 CONCEPT EVOLUTION TRACKER Environment Design (Book 1) → Identity Design (Book 2) → Future Self Connection (Book 3) → 10x Thinking (Book 4) → Scaling Systems (Book 5) Each book builds on the previous frameworks, so starting with the foundation gives you the full psychological toolkit Hardy has developed over 7 years of research. The progression takes you from "how to change yourself" to "how to scale exponentially" in a logical sequence that builds competence at each level. Can I ask you a huge favor? If you are finding value in this community would you be so kind to share it with others? The more people in the community the easier it is for me to dedicate more time & resources for scaling entrepreneurs like you. Would love to hear your thoughts on what topics would you like me to cover. This is the best perk of being part of this community, I am here to serve all of you. Have a great weekend!! Cruz
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The Founder's Guide to Setting OKRs and KPIs
It is my pleasure to share the The video for my OKR training course. I also added The Scaling Founder's OKR Manual and the presentation that goes along with the training. Setting OKRs is one of the things that founders consistently get wrong. Why? Because they don't connect to an emotional WHY. In other words, they have no soul. This is why OKRs need to be written with Soul and Precision. If you get this right, you will see the difference in how people embrace goals. I am about to drop a new Vivid Vision recorded exercise that should be used in connection to all my trainings. Have a great day! Cruz
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Introduction - John Hetherington, AI Visibility
Hey everyone, excited to be here! I’m John Hetherington, founder of InsightEdge AI and we’re building an AI Control Tower that helps mid-market CFOs and CIOs safely use AI to grow their business. A bit about me: I’ve spent 30 years leading IT and digital transformation projects, working with firms like Deloitte and EY, and helping enterprises streamline complex business processes. Now I’m channeling that experience into scaling my own business. Where I’m at right now: We’ve built our MVP and are moving into go-to-market with pilot customers. Biggest challenge: Building a consistent sales pipeline and booking more of the right discovery calls. I’m here to learn from others who’ve successfully scaled past this stage, how you approached pipeline growth, positioned your product, and created repeatable systems. Looking forward to connecting and contributing!
1 like • 6d
Super interesting John. I'd like to learn more about this. Happy to showcase what you are doing on my Linkedin to help attract eyeballs if that is of interest.
GAME CHANGER ALERT
I'm absolutely PUMPED to announce our new Constraint Discovery Office Hours starting Thursday, Oct 9TH! Every Thursday at 12 PM ET | 90 Minutes of Pure Value This isn't your typical "listen and leave" webinar. This is where we roll up our sleeves and solve REAL problems together. Here's what's happening: ✅ Interactive constraint discovery sessions ✅ Strategic founder networking (real connections, not small talk) ✅ Live problem-solving with your actual business challenges ✅ Breakthrough insights that move the needle REQUIREMENTS: You MUST be a 7-figure founder (or close) You MUST take the constraint assessment before joining: constraint.ascendgrowthventures.com Why? Because we're not here to waste time on surface-level stuff. We're diving deep into what's ACTUALLY holding your business back. I've seen too many brilliant founders spinning their wheels on the wrong problems. This is where we fix that. Kick off will be on Thursday, Oct 9th. 12 PM ET. Be there. Who's ready to stop being the constraint in their own business? Drop a 🚀 below if you're in! Let's build something incredible together. Cruz P.S. - Camera ON, sleeves rolled up, ready to work. This is for serious founders who want serious results.
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We are on growth mode.
We are 39 strong now, we grew 26 just on the month of September alone, and the month is not really over. My vision for this community is that very shortly we will start having weekly office hours to answer your scaling questions. Just came back from an amazing mindset and spiritual shifting trip to Antigua, Guatemala. I am more clear than ever on what we are building here on Ascend Growth ventures, and the reality is that it is not possible without your support. So I wanted to acknowledge that and tell you how excited I am to be building this with you. Life is good. Let's build it! Cruz
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Cruz Gamboa
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40points to level up
@cruz-gamboa-9850
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Active 3h ago
Joined Jul 24, 2025
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