Amazon On-Site vs Off-Site Commissions
Here is what you need to know, if you didn't know already... On-Site Commissions This is when the shopper finds your content inside Amazon. Examples: • Product page videos • Amazon Live Streams • Your Amazon storefront • Idea Lists Amazon surfaces your content to shoppers who are already on Amazon. If they purchase after viewing your content, that sale is attributed to you. Off-Site Commissions This is when you send traffic to Amazon. Examples: • Pinterest pins • TikTok posts • YouTube descriptions • Blogs or websites • Email links In this case, you are the traffic source and the purchase happens after someone clicks your affiliate link. Simple rule:If the shopper starts on Amazon → on-site If the shopper comes from your content → off-site Both are valid revenue streams, and most successful creators use both, but as a tip, Amazon values off-site traffic mored. They love it when you bring them customers. Drop your comments and questions below!