Before we get into lessons, language, or techniques, I wanted to start here—with a new simple introduction. This short video explains why Thermaculture exists, what it’s pointing toward, and what this Skool is really for. Thermaculture isn’t about performing sauna culture or chasing some ideal of authenticity. It’s about translation—understanding how humans have used heat, cold, rest, and contrast for thousands of years, and learning how to practice that wisdom where you actually live. If sauna has ever felt like more than a habit to you— If you’ve sensed that it reliably changes your state in a way that’s hard to explain— You’re in the right place. Watch the video when you have a quiet moment. No rush. Then, if you’re up for it, drop a comment below and share: What first drew you to sauna—or what made it start to feel like something more than just heat? I’m really glad you’re here. —John

Hey Thermacators! I just added a FREE sneak peak of the hot new Thermaculture 101 content to the Classroom section 👆 I'm super excited about how the content is coming together... check it out and tell me if you agree with my claim that Thermaculture can help you transform your sauna habit into a wellness practice that’s easier and more effective than yoga, meditation, or microdosing! Extra credit points for the first person to complete all the homework (remember to mark each section as "done" ; )

Sat on the bench at Hearth in TC a couple days ago! Good heat, cool people, and was my first time using one a them fancy-schmancy cold plunges. There’s another sauna right on the bay that I want to check out next time I’m there, too.

Just caught this video from a recent Sauna Day customer showing the steam room and saunas at @Roshelle Ritzenthaler’s new Madison hot spot. So many things to discuss here but the Hammam style steam room really jumped out at me… anyone seen anything like this before in North America? Wow, suddenly really looking forward to my next college reunion in Madison! https://www.instagram.com/reel/DPRofw3EaEN/?igsh=MTk3Y2kybHY5NzVrNA==

“The book reveals how this "new sauna trend" is rooted in 3000 year old Irish heritage…” How come I’m the only one who gets in trouble when I bring things like this ☝️up? 😂