If the nightly reading fight is still a fight, or if school says they’re fine and your gut says otherwise, come to the Literacy Lounge. One hour. Real talk. One small thing you can try this week while you’re waiting for the miracle. Wednesday at noon Central we’re sitting in the Literacy Lounge with Dr. DeShanna Reed. She’s the youngest sister of an adult living with autism level three, a mom of four (two with ADHD), a former school administrator, and someone who knows how to look at the systems around a child instead of just telling the child to try harder. Remember: all students can learn, just not in the same way or on the same day. Time: 6:00 p.m. UK 7:00 p.m. CET 1:00 p.m. EST 12:00 p.m. CST 11:00 a.m. MST 10:00 a.m. PST 6:00 a.m. NZDT Join the Literacy Lounge here: The Literacy Lounge

Most Skool owners I come across aren't using social media at all. They post inside their community and wait. Very few are using Instagram. So I spent a few hours going through the public YouTube and Instagram activity of four fast-growing Skool communities. Two run YouTube and Instagram together, one runs Instagram alone and one runs YouTube alone. The pattern wasn't the platform. It was what happens at the end of every piece of content. The three that use Instagram all close their Reels by asking you to comment a keyword, and the full video or a free resource lands in your DMs. Two of the YouTube channels put the Skool link on the very first line of the video description, where it sits above the fold and is clickable. The setup I'd run starts with a long YouTube video, cut into Shorts that point back to it. For Instagram, I'd recommend making Reels created specifically for it, with their own hook and call to action. If you don't have the time or the resources, repurpose the same clips you cut for YouTube Shorts. I use Opus Clip to do that, or you can cut them by hand in your video editing software. Either way, each Reel asks for a keyword, and a DM sends the YouTube link and your Skool link. Because very few owners in your niche are doing it, it's an easy way to stand out. I've put the exact step-by-step into a free PDF, including the settings that keep your Instagram account from being flagged. Swipe right 👉 to get it. You don't need to join anything. If you'd also like to see how I run my own community, it's HERE. Des Dreckett - The Content Revenue Lab

Join us in The Literacy Lounge on Monday, November 11th for the beginning of our monthly speaker series. This month features advocate Dr. Deshanna Reed. You will learn what a child needs to be successful in the education world, what their legal rights are in the United States, how to ensure that those rights are protected and what best practices are for all students, no matter where they are. The link to join is https://us02web.zoom.us/j/83607561828?pwd=NMmgCbWy5RM84mxzcKQonqn0LWbdID.1 Time is as follows: 6:00 p.m.. UK 7:00 p.m. CET 1:00 p.m. EST 12:00 p.m. CST 11:00 a.m. MST 10:00 a.m. PST 6:00 a.m. NZDT

Watch the video below and then to attend, please join A Heart for Writing at the following link: A Heart For Writing Then you'll be all set and prepared to participate in From Memory to Memoir on Wednesday, October 21... the time is listed below: 7:00 p.m. UK 2:00 p.m. New York 1:00 p.m. Houston 11:00 a.m. California 5:00 a.m. Sydney Hope to see you there! Replays can be found in A Heart for Writing (Above) OR in my community: The Literacy Lounge

Your client didn't follow through. Again. Most coaches reach for one of two explanations: The client is resistant. Or I need to coach harder. So we coach harder: Daily check-in messages. Tracking sheets. A more passionate pep talk. But when you stop chasing, the client stops moving. In effect, you're renting out your own prefrontal cortex, the part of the brain that does the self-control, because theirs isn't getting the job done. It costs you both in time and energy. Your client starts acting to avoid the discomfort of your next message. Push hard enough and they stop replying altogether. And you end up burning out from all the extra work you're taking on. Here's a quick check for your own practice: If you went silent for two weeks, which of your clients would keep moving? The ones who wouldn't aren't lazy. Their environment is sabotaging them, and you are the only thing holding it back. Finding what that something is, is what Why Clients Don't Do the Work is about.