I had a similar situation with my health where I had cancer. Luckily, through interacting with the right people and having an awesome nutritionist on my side, I beat it about 2 years later. I grew up on a cattle ranch with about 45 acres of farmland where we grew all types of stuff—corn, tomatoes, asparagus, you name it. Every morning at the butt-crack of dawn, I'd get up with my grandfather to help out on the farm. We'd irrigate, round up cattle and goats, and send them off to auction. Eventually, I stumbled into pest control, which is the industry I'm in now. I work as a salesman (and sometimes as a technician when we need it). Along the way, I fell in love with copywriting. But I struggled over the past decade. I couldn't stop physically working, especially at my pay (shy of six-figures). It felt impossible to transition. Now I'm finding a balance. I'm using what I've learned and studied about copywriting and applying it to the market I know best—pest control. I've reached out to a few large companies for affiliate partnership deals, and I'm actually in talks with one right now to start building an email list using what you taught. I think my biggest advantage is that I'm in the trenches every single day. My market doesn't understand the work ethic—both physical and mental—that's involved in this industry. Even as a technician, you're basically getting an entomology degree with all the testing you need to do. In fact, after so many years in the industry, you can apply for a particular certification, and once you pass it, you can turn that in and it'll count towards associate's degree in entomology. You'd only need a year of schooling after that. Pretty rad. You also need to know a lot about chemical formulations and how they affect not just the pests you're treating, but also the surfaces of your home. You need to understand where the treatment needs to be done, what time of year, weather conditions, and so much more. There's a stigma about the industry where it's just a spray-and-pray model, and you can just hire any Tom, Dick, and Harry to come out and douse your house.

@Kevin HoodI totally see threads as a main driver for leads. Especially since I got so much interaction just talking about marketing, which seems like a really niche topic on threads.

@Kevin Hood lol had a comment from a writer with a big following who had some things to say. I felt like trolling her but I didnt have the time today. I'll wait until I have an offer of my own to make some scratch off of her.

@Kevin Hood shoot me a message and let me know when you post it. Or post it here!

Welcome! Glad to have you here

@Michelle Garcia

@Kevin Hood Yeah, I did lol. I'm about 45% through it. It's pretty damn good so far. Did you end up picking it up?

@Kevin Hood the belief bridge and creating outlines from proven advertorial -- which you could use for emails and other sales material that you plug into AI

I'm loving the breakdown of Threads. I've been super busy lately, but this weekend I'm setting everything up. I'm also very bad at pre-planning my content. I'm even worse at storing ideas.