Hi, does this work for any business? I'm not B2B, I have a blinds and shutters local business. Thanks

Here’s the truth: most people won’t sit through your full video -- even if it’s amazing. But give them a short, punchy reel with a clear hook? Now you have their attention. Over the past two weeks, I’ve gone back through my older videos — business spotlights, tips, interviews, tours, et cetera and started turning them into short-form content. Reels. Clips. Highlights. And here’s what’s wild: they’re getting more likes, more views, and way more engagement than the originals did. Even better? I’m tagging the business again, tagging a few friends who might like it, linking back to the full video — and boom, it’s getting shared around all over again. Here’s how you can do the same. 3 Steps to Break Down Long Content Into Reels: 1. Look for Natural “Clips” Find 15–45 second moments in the video that stand on their own. Look for: - A great quote - A laugh or reaction - A helpful tip - A before/after transformation 2. Add a Quick HookStart with an attention grabber in the first 2–3 seconds. This could be: - A bold statement (“This one thing changed their foot traffic overnight…”) - A question (“Would you try this?”) - A visual pop or sound effect 3. Use the Right Tags & LinksDon’t just repost — amplify it: - Tag the business again - Tag 2–3 friends who’d enjoy it - Link back to the original post for the full story - Use location tags to reach a local audience Why This Works: - People love quick wins — short tips and stories they can consume fast - It keeps your content alive — especially if it didn’t get seen the first time - It creates more touchpoints with your audience without starting from scratch Action Step: Find one old video this week and cut it into a short reel with a hook. Tag the business and 3 friends, add a link to the original, and see what happens!