This person is ASKING me to make an offer. She is essentially "begging to buy". If this isn't happening in your DMs... the answers are in "Make Em Beg to Buy" I didn't do anything TO this person to make her beg to buy, I did something WITH her and FOR her. Traditional marketing has taught us we have to convince and cajole people into buying. And every time I've tried it, I felt slimy. "But we're doing it for their own good!" they say. As if we're somehow superior to the people we sell to. There are some important points I want to make about this snapshot from my DMs. POINT 1: This is a person I've known for about 8 days. She's in this group and since I have permission to share, I won't hold anything back in my share. POINT 2: I have NOT made an offer. That's why she asks in the first message shown "What do you offer that would be a good fit for me?" This is exactly why Travis says in the subtitle of Make Em Beg to Buy... "5 Preselling Secrets to Take Even Complete Strangers From Cold to Sold Before You Ever Make an Offer" For someone to go from COLD to SOLD means they've been properly PRESOLD. And they're at complete choice every step of the way. We ain't holding hostages over here. POINT 3: I still haven't made her an offer, but I put the potential sale at risk to ask if I could share this example. From reading the exchange, do you think I really "risked" the sale? Or did I build the relationship and trust even more? POINT 4: Preselling is not something we do TO people. It's something we do WITH and FOR people. She says it in the last comment "It's sort of like having a really good dance partner who knows how to lead." To lead the way, we need to know the way. That's what "Make Em Beg to Buy" lays out. = = = = = This is WHY I've decided to be the biggest preselling advocate that I can be. Not because I wanna get on @Travis Sago's good side. [although it has its benefits] But because it WORKS. It works to help me be the CHOOSER in life and business that I want to be.

Ben wrote an email regarding the reasons he won't allow affiliates to sell his books (which are expensive), and here's his MAIN reason: "I preach to the already-initiated, and not the uninitiated in my advertising. And because of that, my sales letters do not appeal to, and my offers are not-at-all suitable for, anyone not already on my list, sold “on” me, and who does not know me or is at least somewhat familiar with how I operate, think, and do things." I'd say that's a pretty good definition of 'Preselling'...or rather, the fact that he'll only offer his books to those who are already 'Pre-sold' on himself, his way of doing things, and his products. NOTE: His books are usually priced from about $600 up to $1,100 or more. And he sells plenty of them. I spoke with Ben on the phone for over an hour a while back, and I'll try to pass along some of the gems from that conversation, if anybody's interested.

So, I just received a FB Messenger from a course owner. He wanted my PayPal address, because I made affiliate sales for one of his courses, and he wants to send me some affiliate commissions. Love getting those messages. :) With me being fully entrenched in Travis's world, that led me to message him back asking if he is doing anything with direct mail or clickers that haven't bought his course(s) yet. This has led to a back-and-forth dialogue that will likely lead to a test campaign. While I had his attention, I also told him I was buying newsletters and communities, and if he had anyone he knew that may be interested in selling them. So, not really how I planned staring my day, but saw the opportunity and being the chooser, he/they are the type of peeps I would like to potentially partner with. Just thought I would share how I am using the 5 Ps this morning and showing them a new plan and sprinkling in the other 5 Ps through FB Messenger. Super fun stuff... Even if he isn't interested, at least I am in the game practicing this new craft. Anyone else have some good stories to share about how the new book is impacting your business? So much opportunity out there. good to be the chooser!

I got an idea rollin' around in my head. I want to spread the word about pre-selling AND creating so many opportunities we ARE THE CHOOSERS! Now... I could go give money to Zuck. Or I could go give it to Bezos. Or the rich dudes at Google. That doesn't excite me really. And... It doesn't sound like any damn fun. BUT... What does sound like fun to me... Is possibly giving money to YOU! Here's what I'm thinking... NO POLL 😁 👉If you snap a selfie of yourself holding Make Em Beg to Buy... 👉And post to your social...with a short blurb about your thoughts on the book or me... FB Insta X Whatever... 👉And then screenshot your post in THIS THREAD 👇 I'll enter you into the contest, and I'll draw a winner for a grand prize of $500. Now, I will for sure pick ONE person who helped spread the word. But maybe I will pick MORE than one? If anyone takes me up on it? I may even come up with more prizes? Like... 1:1 call? Signed book? Licensing to one of my training courses? You tell me! 😀 There are less than 400 Choosers in the group right now... So, the odds are in your favor! If you've already posted a pic... To be fair to everyone... I am going to ask you post again on another social or with another "blurb". Cool? Let's see what happens! I know you've got lives and businesses outside of our community. So I want to thank you from the bottom of my heart ❤️in advance! Rooting For Ya, Travis