@Marcus Karl and I had a debrief call with a partner we ran an auction for last month. Shoutout to @Travis Sago for referring us to the opportunity. As much as I would like to report another $174k banger: it was far from that. His Skool community was pretty much dead. Before we arrived his last post was 6+ months ago. He has an email list of 20k that's mostly dead too. We still wanted to get our reps in so we still ran the campaign. The auction brought was less than $20k revenue and around $6k CC. Not exactly the sexiest numbers. But... we're still walking away with some big (non-monetary) wins. Win #1: We honed our auction campaign skills. And, in my opinion, executed the campaign wonderfully. We learned from our last campaign not to make the same mistakes this time around. Between the copy, the tapping, the hero offer, the domino offer (thanks Travis for helping us)... There's really not much that I can think of that we could have done better. We made due with what we had to work with. Win #2: We got to put our mojo/ronin learnings into play. There was so much that needed/needs to be fixed in this partners business. Overall messaging, lead gen strategy, etc etc. Marcus and I genuinely enjoy working with this partner, and his offer is insanely good. As we demonstrated our expertise, the partner had full trust in us. We were able to bounce ideas, try new things out, and make a meaningful impact on how he runs his business moving forward. Win #3: Partner sees us as longterm, ongoing partners. Could this turn into a money printer? Potentially. The offer is good enough. But the real win here is that Marcus and I are now seen as a trusted business partners. We'll be able to test new ideas, run different campaigns, set up JV's and sharpen our skills. For example, we're setting up a deal with another coach to take up some real estate in the group, we're getting an email marketer on board to get his list rockin, there's talks of JVing with another RE coach to offer his HT backend to the community as an upsell and putting this partners offer to fulfill the LT needs.

What’s missing from auctions mostly? FUN! Dinner, an Old Fashioned and a big fat Tomahawk steak is gonna get more bids than the “proven process” to “whatever”… Check the pic attached! $3700 bid for FUN! AI is great. Use it when it makes sense. Buuuuut… AI is boring AF compared to a real human connection!! Don’t turn off your humanity because you’ve got a Claude subscription! Rooting for Ya, Travis

Quick not-so-humble brag for myself and @Kevin K-woww Nguyen Today, we've crossed the mark. 1,000+ Make 'Em Beg To Buy books sold in Brazil. Boo-ya!

You're gonna get a kick outta this interview. It's special because this is the first Ronin interview with a Ronin AND their partner (who happens to be Ronin too.) This $$$ game is EASY when we remember all we are doing is getting people to RAISE THEIR HANDS and then making an offer in the DMs or email. @Matt Larson does the preselling. @Kevin K-woww Nguyen taps them in! Match made in heaven as you will SEE 👀 There are soooooo many Matts that need our help! I hope this inspires ya a wee bit. And thank you @Matt Larson and @Kevin K-woww Nguyen for being so generous with your sharing and time! Rooting For Ya, Travis

Hey everyone 👋 I joined the group last week and started doing some outreach, already got 2 interested leads: Lead 1: Gumroad Creator - Multi 6-figure seller driving traffic primarily from X (50k followers) - Has some of the most popular products on Gumroad Lead 2: AI Content Course Creator - Premium course with the current best AI video content methods (I've used it myself) - Hot niche, proven product I see both opportunities to scale through new distribution partnerships + potential product licensing Since i'm new to the group, i'm still absorbing all the ronin strategies and my experience is sales and lead gen. Would love to team up with someone who sees the potential here. Anyone interested in exploring one or both of these together? Happy to share more details in DMs.