BOS crew, here are a few standout posts from the BOS community this week. 👏 Big shoutout to @Nick Clemente for “(Overspraying) Lucius for the win” and sharing a vivid real-life fragrance encounter before a special dinner. It gave the community a fun, practical conversation about application, projection, and wearing scent with confidence. Post: https://www.skool.com/bos/overspraying-lucius-for-the-win 👏 Shoutout to @Jeffrey Plotka for “Parfums de Marly Kalan 🔴” and explaining what made adding a full bottle of Kalan to his collection feel worthwhile. His considered first-wear reflections helped create a useful discussion beyond a simple scent-of-the-day post. Post: https://www.skool.com/bos/parfums-de-marly-kalan 👏 Shoutout to @Lon Chaneyfield for “Additional Fragrance News!!!” and bringing the community a substantive update on Roja London’s acquisition and Roja Dove stepping back from daily operations. Sharing industry developments keeps the group informed about the wider fragrance world. Post: https://www.skool.com/bos/additional-fragrance-news 👏 Shoutout to @Christopher Lavis for “Georgio Armani's I Will” and telling the story behind choosing a new fragrance while traveling. The post made the purchase feel personal and opened up a relatable discussion about scent, occasions, and outside perspective. Post: https://www.skool.com/bos/georgio-armanis-i-will 👏 Shoutout to @P Andrew Sandlin for “Against Fragrance Cocktailing” and offering a clear point of view on a popular fragrance practice. Thoughtful takes like this invite respectful debate and help members sharpen their own preferences.

What to say in your intro? Share where you're from, your reason for joining, perhaps your favorite fragrance, watch or a picture of you dressed sharp! It's a small action, but a HUGE step in you getting value from this community becasue you go from being a lurker to an ACTIVE member. In fact men that introduce themselves are 10X more likely to the actions to becoming their best selves. Bonus Point - By introducing yourself you're guaranteed to level-up. Seriously, you'll get at least 5-20 likes/points (oftentimes more) which will move you to level 2 and possibly level 3. And just like that you have access to more of this community!

Hey good people! Cool day here in Canada, so it felt like the perfect time to bring out Swiss Arabian Incense 01. And man… this is good! 🔥 Definitely gives me that Amouage-ish vibe, rich, spicy, smoky, resinous and slightly mysterious. It has that Middle Eastern opulence and depth that feels way more expensive than you’d expect. Not saying it smells exactly like an Amouage, but it definitely speaks the same language. Incense, warmth, spices and that beautiful dark richness… perfect cool-weather stuff. Very impressed with this one! 🔥 What are you wearing BOS?

“The majority of people do not smell things around them. I spend my time smelling everything, everywhere: leaves, flowers, newspapers, paint, anything. You improve your sense of smell by using it consciously. The more you concentrate on smell, the better you will smell.” — François Robert Awareness grows wherever attention goes. The more deliberately you practice noticing the details others overlook, the sharper your instincts become. Enjoy the #Journey. Love to hear from ya’!

Hey guys, Joe A. here with today's Scent of the Day : Blush Coffee by Zara - Day 362. Parfumo lists notes of milk coffee, rose, and vanilla, with creamy, sweet, gourmand, synthetic, and floral accords. I get a soft, creamy, sweet coffee-and-milk scent with rose nearly stealing the spotlight, making it more cozy latte date than coffee-shop rush. First Sniff: Like somebody made your morning coffee way too romantic. https://www.youtube.com/shorts/5AOU4ltdug4