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Owned by Shannon

The #1 public place to advertise your Skool, learn how to promote your group and collaborate with Skoolers. Real connections & growth without spam.

Create impactful courses/communities that get real results and showcase your expertise alongside an award-winning educator with 25+ years in the biz.

15 contributions to Roast & Promote 🔥📢
Do you engage with big groups?
[ROAST MY LESSON] Speaking of organic traffic, being active on big groups is a great way to grow here and I'm talking groups with thousands of people. Here are some of my opinions on how to engage on each of them. 👉 For those who own a community: - Skoolers: it's the best one to engage if you're a marketing/business/community building expert. Just go on the new comments filter and start helping people who are asking for help. You can get busy most of the day with it and there is no better way for me to organically get high quality members than doing that. People are grateful because I solve their problems, check me out and come with an initial trust on me that makes them more likely to become a paid member. - Classifieds: this is the best self promotion place on skool, and what inspired me mostly to build this group. @Shannon Boyer and @Mona Weathers gave me valuable feedback there when I was just figuring things out and it got me my very first engaged members and also showed me to some key people who helped me a lot. I wrote a whole article on how you can use it here. - Skool First 100: @Lidia Axe has been actively helping me get more members by giving me the opportunity to talk on her events and also speaking highly of my group, and that's why she is the current referral contest winner. She is an experienced online business expert and I'm learning a lot with her and even paid to get some guidance on paid traffic. - Synthetizer is among the best big groups to network with new people. It's very highly engaged, with very high quality members. I got a comment pinned there yesterday that got me to start a conversation with several skoolers. And the posts that I make there actually get a lot of attention. Their classroom content is really good too.
Do you engage with big groups?
2 likes • 7d
Thanks for the shoutout! You were one of the first to "crack the code" with the CLASSIFIEDS, and I always appreciate you sharing your tips with others!
1 like • 7d
@Paulo Costa, The Roaster Thank you!
They told me this Business Idea wouldn't work... 🤔
They told me that I was wasting time- and to go out and SALE... 🤔 "Why aren't you reaching out to people to sell what you have, Aimee? You know you need to actually get out there and get eyes on your stuff for people to buy it, don't you?" ME: "Well, I spend my days researching and refining ✨GOLD✨ from the Gold Mine in My Mind, lol... AKA I create the best material involving The Science of Why People Buy- using Human Behavior, Neuroscience, Neuromarketing, and stuff. I don't juggle CREATION AND OUTREACH well. A business has many hats and I'm always wearing the hat where I create material that works for the clients, instead of going out there and getting clients." Now, here's a relevant truth... Everybody and their brother NO MATTER WHAT PROFESSION THEY ARE IN needs to learn sales skills, because buying is simply making a decision. We buy all of the time- we sell to ourselves every time we make a decision throughout the day. I figured out the hard way that NO MATTER WHAT MY DREAM JOB WAS I needed to learn sales skills in order to succeed in it. ANY OCCUPATION WITHOUT EXCEPTION NEEDS SALES SKILLS FOR IT TO THRIVE. 💯 So, here's where the business idea comes into play... 🤔 I'm not good at juggling all of the business hats. And there are other people who aren't good at juggling all of the business hats out there too... They need to know how to sell well and their clients need to know how to sell well. What if I keep making loads of material for my group, but I position the selling point/ the incentive to join as: "Hey, I'm an absolute expert at Marketing and Sales. I upload 1-3 minute videos called Daily Dose of ₵ents, multiple slides, and lessons on sales every day in my group. For as long as you are a member in my group- you get to take any of my group's material and host it in your own group. Of course, my Second Nature Selling™ brand name is still attached to the material you share in your group. Think of it like being a member of my group means you are paying ROYALTIES to use the whole library of content I create daily for your own clients. You get to up your own sales skills with proven science-based methods to sell faster and with more depth, certainty, and ease... and YOUR CLIENTS GET THE BENEFITS of upping their skills to- thanks to you. You clients will be able to stop searching for what works when it comes to marketing and sales, they'll be able to focus on your services that you offer instead of drifting away to find out how to sell well before coming back to you to focus on what you are presenting to them, you'll have tons of material to present to your clients daily without racking your brain about what value to post- AKA this is a way to present beneficial knowledge to your clients daily while you focus on selling your own main offer. You essentially become a partner to me. We divvy up the work in that: I research and design premium quality "lessons" on marketing and sales that have the benefit of not being boring while at the same time being DEEP AND EFFECTIVE and you take what I make and use it to benefit both your clients and yourself. You present them with worldclass lessons and get to focus on what matters for your clients and you."
They told me this Business Idea wouldn't work... 🤔
4 likes • Sep 7
Honestly, I couldn't get through the post because it was so long and such a stream of consciousness. Even if you have gold, knowing how to package it into usable chunks is key. People are seeking clarity and a clear path to their desired transformation. If you can do that, they will pay for it. If not, they can just spend their time on YouTube hunting and pecking.
2 likes • 30d
@Aimee Jardon I'm not suggesting videos, I'm just saying that it needs to be in a format that people can understand quickly... 😉
VIP tier as a community - roast my idea
So with this growth boost thing going on, people are looking to game skool now to get out of paying the mandated 30% plus the 10% or 3% transaction fees. So my idea is this.... If I want to add a VIP tier to my community, let's keep simple math and say it's $100 per month. That means I pay $30 per month. Instead of doing this, is it an option to create a hobby plan and that hobby plan is where I send people that want to be in my VIP tier. This is not on the growth boost, so I don't pay the 30%, only the 10% service fees because they sign up and pay the monthly fee there. If I can get 2 or 3 ppl in here I'll have the money to upgrade to the pro plan and drop the fees to 3% It has it's cons... disconnects from your main community - loss of interaction now you have two communities to deal with dealing with two groups of people now and the friction that can be caused be that do you post the same thing in both communities and add some things only to the VIP one Pros... keep more money in your pocket possibly getting a possible total 40% cut down to a 3% cut that goes to skool you can gate keep content if you want to release something to the VIPs that you don't necessarily need the regular folk knowing about it You don't need to work about your VIP content leaking into your regular community through common discussions in the community I'm not quite sure that the pros are better than the cons, but it's a possible idea. What do you think?
2 likes • Jul 23
Yes, this is a great system for your HT offers, but it does rely on you and your sales skills... Keep in mind that the $99 needs to be less than 30% of your fees.
Poll Monday: What stage are you at?
[REPOST] from the beggining of this community In my older community, I gave some consulting on how people could plan the strategies for their online businesses. I defined 3 moments that every online business go through and helped them figure out where they were and what were the steps they needed to level up and improve. Here are they: 1. Figuring out the Basics - In this stage you're still figuring out your brand and your offer. - You don't know exactly how to present yourself - You're still working on your content and pitches - You have no audience or a very moderate one 2. Improving Online Presence - You built your brand and your offer and are starting to get some atttention on the platforms you chose. - Now it's more of a numbers game. You need to increase your reach. Use several platforms to funel people to the place where you want them to be, be it your community, your website, a form you want them to fill or your social media. SEO and paid traffic will accelerate your results. - Finding the ideal format for multiplatform crossposting is key to increase your reach. One example is short videos crossposted across YouTube, Instagram, TikTok and LInkedIn. It's relatively easy to automate that if you don't want to manually post in several places. 3. Optimizing Your Process (never ending) - You have a strong brand and lots of leads. It's getting hard to keep up. - It's time to invest on some automation and metrics. - CRMs like GoHighLevel or Panda (specific for Skool) will help a lot with that. - AI agents will also help, if you use them right. They can work very well for support and help desk. Using AI agents for sales is tricky and a lot of times do more damage than good, if you don't train them right and use good tools to set them up. You can also take a different approach and use AI at the basis of your business. Using AI for content creation, sales, research and automation from the start. That requires a lot of technical skill and a decent investment to make it work. If you don't set everything right you will only get sloppy results and bans everywhere you go. So be careful and well prepared if you want to take this approach.
Poll
19 members have voted
2 likes • Jun 8
That’s for the recommendation! I’ll help you build your signature course or map out your classroom with mini courses…
MASTERCLASS: How to use VIP!
You can have all of these benefits for only 29 USD (prices will increase as the community grows). Here I'll explain the best way to use all of them. STANDARD AND PREMIUM BENEFITS: - As VIP, you have all of the standard and premium benefits detailed in this post. --> Done for you CTAs - If I see someone who might need your services, I'll be the one doing CTAs and recommending them for you. - I'll also advertize you on relevant polls and admin posts if your services are relevant to what I'm talking about, like I did here, for example. --> Special spot at our daily news program: - You will get featured at our daily news program when I see relevant events from you. Or you can request me to get featured by DM. - Those can be any event you have, not just live calls. It can also be the launch of an infoproduct you have, a course you just created, a deadline before the prices increase, a new community you just launched and etc. I'll keep announcing it daily as long as the event keep being relevant. - It just needs to be an event or a launch of something new. Something that is a novelty or has a specific date to happen. - Just DM me and I'll make a post about it. --> Have a Course in my classroom - You can have a course in my classroom. It can be however you'd like. It can be a course that you provide and that will make people wanting more. It can be your portfolio. It can be a straight up ad for people to subscribe to you or schedule a call. Or it can be a combination of all of those things. Your choice. - If you upgrade, I'll contact you to understand how you want to do it. If you're already VIP, feel free to reach out to me so we can organize that. - I'll make an individual post promoting each of the VIP courses. And also feature you on my own educational posts [and polls] if your courses complement what I'm talking about. - If you provide a course that has valuable teachings and is not just a straight up ad, I'll also link it in Roasty High Skool classes. - The classroom will also be a convenient link for me to do the CTAs for you inside here. So let's think about presenting in a way that people will want to contact you if I share the link!
MASTERCLASS: How to use VIP!
2 likes • Apr 27
Sounds great!
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Shannon Boyer
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@shannonlboyer
Award-winning educator with an M.Ed and 25+ years of experience in course design. I help you create high-impact courses that stand out and sell.

Active 7m ago
Joined Feb 18, 2026
Canada