3 ad angles that convert like crazy for coaches:
If your ads aren’t converting, it’s likely because your messaging isn’t hitting the mark. At Linx Media, we’ve tested countless strategies, and these three angles consistently deliver results for coaches: Problem > Pain > Solution: This one speaks directly to your audience’s struggles. Start by highlighting their problem, make them nod their heads in agreement. Then, tap into the pain they feel because of it. Finally, offer your solution as the relief they’ve been waiting for. This angle speaks to their emotions and makes them see the value of what you offer instantly. Before & After Client Stories: Nothing sells like real-life transformation. Show your audience the journey, where your client started, the obstacles they overcame, and where they are now. This angle is highly relatable and helps potential clients picture themselves achieving similar results, creating an emotional connection that pushes them to take action. Myth-busting & Controversial Takes: People love to challenge the status quo. Using this angle, you challenge commonly-held beliefs in your niche, providing a fresh perspective that gets attention. Not only does this spark curiosity, but it positions you as an authority willing to stand apart from the crowd. When you combine this with valuable insights, it sparks trust and drives engagement. When these ad angles are used strategically, they do more than just grab attention, they convert.