“Marketing is about Values.”
“We have to be really clear about what we want [people] to know about us.”
My Main takeaway: Times change, values don’t.
This inspires me because it challenges me to think deeper.
“What are my values?”
“How am I communicating my values through my story?”
These are questions I’m constantly reasoning the answers to - drilling down with every piece of work I create. Because I’m constantly having to evaluate if what I just wrote matches up with my values. And how effectively I used storytelling techniques to communicate my values to the audience.
What do you think? Share your thoughts below! 💡