Does Alex Hormozi own Skool? · The Skoolyard 🧃

Does Alex Hormozi own Skool?

Yes, Alex Hormozi owns a stake in Skool, but he is not the original founder.

Skool was founded in 2019 by Sam Ovens (CEO) and Daniel Kang (CTO). In 2024, Alex Hormozi partnered with Skool after making a major investment, and he became deeply involved through The Skool Games.

Here’s the clean breakdown (as of January 2026):

WHAT’S CONFIRMED

Skool founders: Sam Ovens and Daniel Kang
Alex Hormozi: major investor and partner (joined in 2024)
Skool Games: Alex’s flagship program on Skool, built in partnership with the platform

WHAT’S NOT PUBLIC

Alex Hormozi’s exact ownership percentage
The full cap table (who owns what behind the scenes)

WHY PEOPLE GET CONFUSED

Alex is extremely visible on the platform (Skool Games, content, weekly calls), so people assume he “owns Skool” outright
In reality, Sam Ovens built Skool first, then Alex came in later with a big investment and active involvement

WHY THIS MATTERS IF YOU’RE TRYING TO MAKE MONEY ON SKOOL

Skool has serious incentive alignment now: the platform grows when creators build paid communities that retain members. That’s why you see such a heavy emphasis on community engagement, recurring subscriptions, and retention.

0 comments