Subscription Offer & Customer Lifetime Value ??
I've been trying to come up with a great offer to increase my subscriptions on our Joint Supplement. Was offering 40% off the first bottle and 20% each month after. It all sounded great until you run the numbers! Am I looking at this correctly? With a CAC of $50, it would take 4 months before clearing a profit.
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Randy Householder
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Subscription Offer & Customer Lifetime Value ??
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