Hi all! I wanted to share a small strategy that we will be implementing in the next 30 days. If you have a supplement product ie. collagen that can be used in baking or smoothies give this a shot...
Create a seasonal recipe guide (ie fall/pumpkin spice season) that utilize your products as part of the ingredients for the recipes. Send this out to your email list as a fun freebie showing them that they can use your products in different ways.
Prop it up as a free lead magnet that gives new leads the recipe guide free and redirect them to a sales page that highlights a core product in the recipes or simply drop them in an email flow that nurtures them into your products over time.
IMPORTANT: Hyperlink your products in the PDF!