15d • general chat
Every automation needs an owner's name on it
Here's a question worth asking about every automation running in your business: who owns it?
Not who built it, but who notices when it stops working, and who decides when it should change.
Without an owner, this happens: the automation runs fine for months, then a form changes or an API key expires. It fails quietly. Three weeks later someone asks why no leads came in.
What I'd keep for each one, even in a simple sheet:
- what it does, in one sentence
- the owner's name
- where errors are sent
- the date someone last checked it worked
It takes 10 minutes. It also makes it obvious which automations nobody cares about anymore, and those are worth switching off.
Do you know how many automations are running in your business right now?
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9 comments
Every automation needs an owner's name on it
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