Apr 1 • Internal business processes
“Ever feel like Google Ads should work… but you’re not sure where the money’s actually going?” 😩
Google Ads can be brilliant for vegan businesses when you want faster visibility.
But a lot of people try PPC, get clicks, spend money, and then feel disappointed because the results are vague, messy, or just not there.
Usually, it comes down to four things:
1. Your keywords
Are you targeting what people actually type when they are ready to buy, or just broad terms that bring the wrong traffic?
2. Your ad copy
Does your ad speak clearly to the person’s need, or is it too generic to stand out?
3. Your landing page
When someone clicks, do they land on a page that matches the ad and makes the next step easy?
4. Your tracking
Can you actually tell what is working, or are you guessing?
Google Ads are not just about “getting to the top of Google.”
They are about getting in front of the right people, with the right message, and making it easy for them to take the next step.
That is where so many businesses get stuck.
Question:
Have you ever tried Google Ads for your vegan business, and if so, where do you think the biggest issue was?
A) Keywords
B) Ad copy
C) Landing page
D) Tracking
E) I have not tried them yet
Drop your answer below, and if you want, say what your business sells too. 🌱
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3 comments
“Ever feel like Google Ads should work… but you’re not sure where the money’s actually going?” 😩
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