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🚧 A quick reminder for everyone in Launchpad…
This is a brand new community, and I’m building it out as quickly as possible. New pages, resources, trainings, and challenges are being added consistently but they don’t magically appear overnight. 😅 Please be patient while everything comes together. In the meantime, the BIGGEST value isn’t waiting for a page to be finished… it’s showing up to the weekly calls. 👏🏼 That’s where you’ll get: ✨ Live teaching ✨ Real-time Q&A ✨ Actionable challenges ✨ Current strategies ✨ Direct access to ask your questions The classroom will continue growing every week, but the people who attend the calls are always going to move the fastest. Trust the process, implement what we cover, and watch how much progress you make over the next few weeks. 💛
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✨ A New Chapter is Here ✨
I’ve been working behind the scenes on something that’s been on my mind for a while… After teaching creators at every stage, I realized one thing: Trying to help complete beginners and advanced creators in the same community wasn’t giving either group the experience they deserved. So I’m making a change and I honestly think it’s going to make everything so much better. Over the next few days, you’ll see this community transform into Creator Launchpad. 🚀 Creator Launchpad will become a community designed to help new and growing creators build a strong foundation. Inside, you’ll find: 🤍 UGC fundamentals 🤍 Portfolio guidance 🤍 Pitching basics 🤍 Beginner-friendly resources 🤍 Live coffee chats 🤍 Community support The goal is simple: help creators build the skills and confidence to get started the right way. For those who are ready to go beyond the basics, like learning marketing strategy, content performance, portfolio positioning, retainers, and the skills behind higher-paying creator opportunities… that’s exactly what The Creator Advantage was built for. Together, the path is now really simple: 🚀 Creator Launchpad → Learn the fundamentals. ✨ The Creator Advantage → Build the skills that set you apart and create long-term opportunities. Thank you for being here while I build something I truly believe will serve creators better. I’m so excited for this next chapter, and I can’t wait to show you everything that’s coming. 👏🏼
DFY PORTFOLIO BUILDS ARE OPEN BUT LIMITED SPOTS
If your portfolio is the thing holding you back from confidently pitching brands… I’ll build it for you. 😂👏🏼 For $50 ONE TIME, you get: ✨ A fully Done-For-You creator portfolio ✨ Custom domain INCLUDED ✨ Clean, professional design ✨ Built around YOUR niche + positioning ✨ Mobile-friendly ✨ Ready to send directly to brands No Canva portfolio. No monthly website fee. No trying to figure out how to build the dang thing yourself. 😂 You give me your information + content. I build the asset. I’m only opening a limited number of $50 builds because these are hands-on and customized. Comment PORTFOLIO if you want one of the spots. 👇🏼
👶 5 BABY BRANDS TO PITCH RIGHT NOW
Baby + motherhood creators, this one is for YOU. 🍼✨ Fresh launches = fresh content needs. When a brand is dropping new products, launching collaborations, rebranding, or expanding into new retail channels, they need creators helping them get those products in front of consumers. Here are 5 brands with current momentum worth adding to your pitch list: 1. PICOLETTE 🎀 Olivia Culpo’s new baby brand featuring milestone gifts, apparel + everyday essentials. Because it’s brand-new, this is a great time to pitch: → Lifestyle UGC → Milestone content → New-mom storytelling → Product photography → Gift-focused content Pitch angle: Don’t just introduce yourself. Show them how you’d turn their products into emotional, giftable moments parents actually want to share. 2. KYTE BABY 🌈 They have a BUSY August lineup with Retro Rainbow, Curious George, Halloween + new fall prints/colors. Multiple drops = multiple reasons they need fresh creative. Think: → Collection reveals → Outfit transitions → Seasonal lifestyle content → Mom POV videos → Product-focused short-form Pitch angle: Pick ONE specific collection and build your idea around it instead of sending a generic “I love your brand” pitch. 3. GROWNSY 🍼 They debuted new baby-care products at ABC Kids Expo 2026, including a 2-in-1 baby food maker, alongside a brand refresh. New products + new branding = 👀 Think: → Product demos → Feeding routine content → Problem/solution videos → Educational UGC → Lifestyle photography Pitch angle: Position yourself as someone who can help demonstrate WHY the product makes a parent’s routine easier. 4. TARGET BABY BOUTIQUE 🎯 Target’s new Baby Boutique experience includes premium brands, concierge services + nearly 2,000 curated items. And here’s where I’d get strategic: Don’t ONLY think about pitching Target. Research the brands being featured inside the Baby Boutique and identify the ones getting new visibility through Target. Retail expansion is a pitch trigger. Pitch content that helps those brands capitalize on being discovered by a much larger audience.
👀 Launchpad… I’m gonna give y’all a little peek at what’s happening on the Advantage side.
Matchd is getting closer, and these are just 10 of the brands joining the platform: 🔥 Tommy Hilfiger 🔥 Victoria’s Secret 🔥 Wrangler 🔥 Abercrombie 🔥 Alo Yoga 🔥 American Eagle 🔥 Athleta 🔥 Wolverine 🔥 Zeagoo 🔥 YesStyle And yes… there are MORE. 😭 But here’s the difference between Launchpad and The Creator Advantage: Launchpad is where I’m helping you build the foundation — learn UGC, find opportunities, start pitching, build your portfolio and get moving. Advantage is where we start positioning you to actually compete for opportunities like THIS. We’re working on: ✨ High-converting portfolios ✨ Brand strategy ✨ Content performance + analytics ✨ Positioning beyond “just UGC” ✨ Higher-value creator services ✨ Retainers + long-term brand work ✨ Skills brands are actually hiring for ✨ Portfolio + Positioning Clinics ✨ Deeper strategy + advanced training Because having access to Tommy Hilfiger or Alo Yoga sounds amazing… but access means nothing if your creator business isn’t ready when the door opens. That’s what Advantage is for. 👏🏼 And as Matchd gets closer to launch, I’m going to be VERY intentional about making sure Advantage creators have the skills + positioning to take advantage of what we’re building. 🚀 If you’ve been hanging out in Launchpad and you know you’re ready to go beyond the basics, it might be time to move up. Comment ADVANTAGE below and I’ll get you the details. 👀
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