Week 3 Call Notes & Recording
SUMMARY
The meeting focused on evolving the SideHustleDBL Time Rich Project platform to make it more actionable, less overwhelming, and better aligned with how users actually progress their side hustles.
Key themes were:
  • Validating side-hustle ideas through real market tests (simple offers to strangers, Etsy tests, outreach).
  • Major UX and algorithm updates to the dashboard, matching, and business-plan flows.
  • User feedback about overwhelm, leading to concrete plans for a progress bar, “pick up where you left off,” and better visibility into where each side hustle stands.
  • Demonstrations of the business plan wizard, auto-generation features, and upcoming data-import capabilities.
  • Personal commitments from each participant to move one clear goal forward before the next session.
RECORDING
ACTION ITEMS
Mark Langford
  • Platform/Product
  • Implement an active-side-hustle progress bar showing:
  • Current stage.
  • Next step.
  • “Pick up where you left off” entry point.
  • Fix the business plan wizard so:
  • Auto-generated content can be successfully accepted and submitted end-to-end.
  • Make market-demand evidence sources:
  • Done: they just took some time to load
  • Finish business-plan data import feature:
  • Options to integrate or append imported text/content into sections.
  • Evaluate and design:
  • A basic stage-gate workflow (stage definitions + user edits).
  • A cloning/branching mechanism for existing ideas (especially idea descriptions).
  • Correct active-side-hustle display:
  • Ensure it reliably shows the actual active side hustle, not assessment status.
  • Operations & Communication
  • Send out meeting notes and recording.
  • Send scheduling notice:
  • Next session moved to Tuesday (due to Denver Startup Week talk).
Vaughn Ramos
  • Side Hustle Execution
  • Choose one side hustle as the focus.
  • By next session:
  • Complete its full business plan in the platform:
  • Bring in pre-existing/historical context.
  • Fill all major sections (vision, problem/solution, marketing, operations, financials, etc.).
  • Ensure it leads to clear, actionable business activities.
  • As he works:
  • Note any areas where:
  • Progress visibility is confusing.
  • The platform doesn’t clearly show what’s missing or what’s next.
  • Report those to Mark for future improvements.
Marcus Rosenthal
  • Market Validation & Execution
  • Select one side hustle (laser engraving) as the primary focus.
  • Within one week:
  • Launch an Etsy listing for a specific laser-engraved product.
  • Set up basic ads or promotional push to drive traffic.
  • Over the following week:
  • Run a market-validation test:
  • Track actual orders and engagement.
  • Use results to assess viability and refine the offer.
  • Platform Usage
  • Re-run the side-hustle matching:
  • Adjust skills/industries and re-save the assessment so the new algorithm recalculates.
  • Keep important ideas pinned/starred.
  • Experiment with:
  • Lead generation & Playbooks under the business plan:
  • Use them to design outreach to Etsy-like buyers and other channels beyond personal network.
  • Optional:
  • Document thoughts on a desired stage-gate flow so Mark has a concrete model to implement.
Kim Thalken
  • Summit Promotion
  • Before heavy promotion this week:
  • Update or regenerate the summit promo image (or overall creative) so:
  • It visibly includes the big-name speakers (e.g., John Assaraf, John Gray, Marisa Peer, etc.).
  • This appeals to people who mostly skim images rather than reading the full text.
  • Use the improved assets for:
  • Social posts and emails promoting the free Mastering Manifestation Summit (Sept. 14–18).
Steve Thomas
· Input newsletter idea into “Have an idea” function and generate the baseline side hustle
o Use Blue Ocean, Niche Opportunities, and Find Similar Side Hustles to identify viable alternatives
o Add viable alternatives to My Matches
o Use the Compare Side Hustles function
o Consider advertising and alternative monetization ideas
Mary Claire Mandeville
Ask your three prospects these questions:
1. What outcome do you most want here, and how would you know it worked?
2. If it delivered that, what would it be worth to you?
3. What would make this a no?
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Week 3 Call Notes & Recording
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