16d • General discussion
Week 10 Call Notes & Recording
SUMMARY
- Jessie is developing a consulting-and-coaching offer for former industry contacts and is looking to turn initial interest into calls. A one-page data sheet could help explain her offer.
- Marcus is pursuing paid consulting work in fundraising and software development while cleaning up Garden Ally ahead of a possible app-store launch.
- Steve is pursuing fractional sales leadership work with healthcare companies and healthcare-focused VCs.
- Mark demonstrated SideHustleDBL features for insurance risk assessment, delegation, subscriptions and recommended resources, SOPs, and marketing content. He noted several improvements to make, including a data-sheet generator, clearer resource views, SOP editing, and better AI help recommendations.
- The group discussed marketing SideHustleDBL on LinkedIn and Instagram, and the potential value of sharing a user pilot or example.
RECORDING
ACTION ITEMS
Jessie
- Follow up with people who responded to her Facebook post and try to schedule consultation calls by Friday.
- Create a one-page data sheet describing her consulting/coaching offer, including the problem, solution, benefits, and relevant details.
- Goal for next week: Follow up with initial leads and move them toward scheduled calls.
Marcus
- Seek a proposal with financial terms from the consulting prospect he is meeting, and move at least one other lead closer to proposal-ready status.
- Send Mark an example Instagram post that could inspire SideHustleDBL marketing.
- Continue simplifying and cleaning up Garden Ally to prepare for a possible app-store launch.
- Goal for next week: Advance consulting leads toward paid engagements and continue the Garden Ally cleanup.
Steve
- Follow up with the two healthcare companies that have not responded, and provide a counterproposal where appropriate by the end of the week.
- Meet with the interested healthcare-focused VC on Tuesday to discuss a fractional sales engagement.
- Increase prospecting among healthcare companies and VCs, aiming to build the list to approximately 12 prospects.
- Use a data sheet as a prospecting and follow-up tool once available.
- Goal for next week: Expand the prospect pipeline and advance the most promising opportunities.
Mark
- Add a one- or two-page data-sheet generator under Build > Vision & Branding.
- Separate current subscriptions from recommended resources in the resources view.
- Add an edit function for generated SOPs.
- Fix the AI help tool so it recommends relevant features, including marketing and lead generation.
- Send Marcus the revised interface or sandbox for feedback before changing the existing interface.
- Publish the first SideHustleDBL marketing post on LinkedIn next week.
- Goal for next week: Begin marketing on LinkedIn and deliver the discussed platform improvements.
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Week 10 Call Notes & Recording
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