Jan 15 • General discussion
The bridge strategy (YouTube)
YouTube Shorts are great for views, but they are terrible for building deep relationships. Long-form video is great for relationships but hard to grow. You need a "Bridge Strategy."
Use Shorts to hook them. But always use the "Related Video" link to push them to a Long-form asset. Do not let them stay in the Shorts feed.
The goal of short content is not to educate. The goal is to interrupt the scroll and point them to the classroom. Are you connecting your short content to your long content aswell?
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The bridge strategy (YouTube)
skool.com/the-modern-founders-academy
For founders and creators with traction who want better systems, clearer thinking, and sustainable momentum.
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