12d ā¢ SEO
šØ Whatās New In SEO This Week (September 15-21)
Major changes just landedāif optimizing for Google, Bing, or AI search is important, hereās whatās really happening right now.
š§ Googleās September Core Algorithm Update: āPerspectiveā
- Googleās new āPerspectiveā core update is rolling out, shaking up rankings across almost every niche.
- This update splits mobile and desktop rankingsāyour site can rank differently depending on device. Mobile-first indexing is now even more important: fast load times and touch-friendly design are key (sub-3 second load times, easy navigation).
- Google is rewarding sites that offer deep expertise, help the user complete their journey, and provide fresh, unique insightānot just surface-level, keyword-stuffed pages.
Quick Takeaways for your business!
- Prioritize unique, comprehensive content serving user needsānot just keywords.
- Double down on mobile site performance. Check for hiding, speed, and navigation.
- Protect against spam penalties: Avoid thin, mass-produced, or duplicated content.
- Adapt rank tracking strategies, as desktop numbers could be misleading this week.
- Watch for shifts in AI-driven visibility and traffic sources.
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šØ Whatās New In SEO This Week (September 15-21)
