The complete prescribing guide for the modern functional clinician. 32 pages across 8 clinical domains — female and male hormones, thyroid, GH peptides, sexual function, GLP-1, functional GI, and autoimmune protocols. Every dose, route, monitoring schedule, and clinical pearl from Modules 7–12 of The DPC Launch in one print-ready PDF. Built by a clinician, for clinicians. Print it. Tab it. Keep it at your desk.

The lowest-cost way into the DPC Launch ecosystem. This self-guided PDF walks you through Modules 1–6 — the complete business foundation for opening your Direct Primary Care clinic — without the coaching. Move at your own pace and join our Tuesday Mastermind for live community and accountability. When the DIY path stalls or you want further clarification, the full program is ready: coaching, clinical modules, and hands-on support to get your clinic open. Start here.

The framework, philosophy, and decision points behind launching an independent direct primary care practice. Covers what DPC actually is (and isn't), the legal and structural foundations, the patient model, and the financial logic that makes it work. Built for providers evaluating the move out of insurance-based medicine — and for those already in DPC who want to revisit the foundations with a sharper lens.

Build a DPC brand that attracts the right patients and repels the wrong ones. Covers voice, visual identity, positioning, and messaging — the foundational brand work most clinical practices skip. Includes naming, brand strategy, and the patient-attracting language that converts. By the end, you'll have a brand that does the qualifying work for you, so you spend less time selling and more time practicing.

The operational systems, tools, and workflows that keep a DPC practice running. Covers EMR setup, scheduling logic, secure patient communication, intake and documentation systems, and the back-end infrastructure that lets you deliver clinical excellence without the chaos. Includes vendor recommendations, workflow templates, and the operational decisions to make once and never revisit.

Design the patient journey from first contact through long-term care. Covers the touchpoints, communication standards, and experience architecture that build loyalty and retention by design — not accident. Includes onboarding workflows, follow-up cadence, communication scripts, and the small experience details that turn one-time patients into long-term members and active referral sources.

How to attract, convert, and retain DPC members. Covers content marketing, referral systems, community presence, and the acquisition channels that actually fill panels. No gimmicks, no chasing trends — just the marketing playbooks built specifically for clinical practices. Includes templates, channel strategy, and the metrics to track so you know what's working before you scale a channel.

The financial systems behind a profitable DPC practice. Covers pricing models, break-even analysis, panel size math, P&L management, owner compensation, and the unit economics that determine whether the practice supports the life you're building. Includes the DPC Break-Even Calculator and the financial templates I use in my own practice. Know your numbers so the business decisions stop being guesses.

Integrating functional medicine into a DPC practice. Covers clinical foundations, lab interpretation, root-cause frameworks, and the protocols that translate functional thinking into real patient outcomes. Built for providers who want to add functional medicine without abandoning evidence-based standards. Includes lab panels, decision trees, and the patient communication tools that make functional care feel rigorous, not vague.

The framework for thinking past symptoms and finding what's actually driving them. Covers the systems-based diagnostic approach behind functional medicine — how to evaluate the whole patient, identify upstream contributors, and build a treatment plan that addresses cause rather than chasing presentation. This is the module that makes hormone, GI, autoimmune, and weight loss work clinically. Includes intake frameworks, lab strategy, and the patient tools to explain root-cause thinking.

Evidence-based hormone optimization for men and women. Covers lab testing, protocols, dosing strategy, monitoring, side effect management, and patient communication. Built for providers integrating hormone care into a DPC practice — including the legal, documentation, and clinical guardrails to deliver this care safely and confidently. Includes dosing references, lab interpretation guides, and patient education tools.

A clinical framework for evaluating and treating chronic GI conditions in a DPC setting. Covers testing strategy, microbiome interpretation, protocol design, and the root-cause investigation that moves the needle on cases standard care has stalled on. Includes patient education materials, workflow templates, and the clinical decision-making framework that separates effective functional GI care from speculative protocols.

Functional and integrative approaches to autoimmune conditions. Covers workup, root-cause investigation, treatment frameworks, and longitudinal patient management for the complex cases mainstream medicine often fails. Built for providers who want a clinical system, not a list of supplements. Includes lab panels, protocol templates, and the patient communication framework that sets realistic expectations for non-linear healing.

The complete clinical and operational system for adding medical weight loss to your practice — the single highest-leverage service line for revenue, patient outcomes, and word-of-mouth growth. Covers GLP-1 protocols, peptide and adjunct dosing, patient intake and follow-up workflows, pricing and program structure, and the full launch playbook to deliver evidence-based care that produces visible results. Patients who lose weight tell everyone. Aligned with OMA guidelines.

🔒 Premium members only. This module unlocks with the Premium tier — just $15/month. Your premium resource center for every tool we build in the weekly mastermind. Each session adds new downloadable tangibles — CEO dashboards, dosing guides, patient journals, and provider worksheets — all in one place, ready to use in your practice. New downloads are added regularly, following each weekly mastermind session, so the Vault keeps growing as long as you're a member.