22d • Wisdom 🙏
🛑 Stop Focusing On Going Viral.
Use my content as a case study:
2 videos. One with almost 60,000 views more than the other. The "viral" content was a trend I was following (back then, this is what I thought was what I should be doing). Sure it was cool to get views but I only got 69 followers from that. 69. (I know.)
My other video focused on sharing my story, my insights with 60,000 views LESS than the other got me 1,749 followers! One video did that. Now imagine we figure out a consistent framework revolved around this method.
Virality is not what will grow you an authentic following or brand. Start thinking about content that makes people feel something. Don't be afraid to show who YOU are online.
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🛑 Stop Focusing On Going Viral.
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