A little while ago, I decided to try something a bit different. (That wouldn't break the bank!!)
๐๐ผI made my own Scratch & Win cards and tucked them inside my Crystal Grid Kits and Wax Melt Starter Kits.
At first, I simply designed them myself, printed them at home and added the scratch-off stickers by hand. It was inexpensive, easy to do and it let me see whether people actually enjoyed them before I invested any more time or money.
They were such a hit that I eventually redesigned them in Canva and had a bulk order professionally printed. Now, whenever I need more, I simply add the scratch-off stickers myself and they're ready to go.
Lately, though, I've been wondering if there's an even better way to use them.
Instead of hiding them inside a specific product, what if I gave one to every customer who spent over a certain amount?
Imagine you're wrapping up their purchase and you say, "Because you spent over $50 today, you get a Scratch & Win card before you go."
๐ขIt only takes a few seconds, but suddenly you've turned a purchase into a memorable experience.
The prizes don't need to be expensive, either. A discount on a future purchase, free gift wrapping, a mystery item or a small bonus product can all create excitement without taking a big bite out of your profits. Better yet, some prizes can encourage customers to come back and visit you again at another market or through your online shop.
I'm seriously thinking about bringing these back to my booth/table, this time as a reward for larger purchases.
Have any of you ever tried Scratch & Win cards? Or is this something you'd consider adding to your own booth?
โQuestion: At what price point would YOU offer these scratch and win cards?