Positing on Facebook everyday for the next week or so to address common objections to my agency service.
I recently had a call with a prospect that I BOMBED!!!
He asked me the question, "What if the lead you send me just never responds? Do you replace that lead?"
I froze. I told him something along the lines of, "Well, if the phone number is in your area and they answer all the questions with legit contact info, that counts as a lead."
That was obviously not the right answer. Well, maybe it was, but that was not the right way to communicate it.
How do you guys prepare for sales calls?