Your music isn't making money because you're still depending on the music industry's money model — a system built to benefit itself, not you.

These 5 tips are essential to being a successful artist in this new landscape of music. 1. Drop your music: ain't no sense in really holding your music hostage cause if you really want people to hear your music you gotta have a place for them to hear your music! So drop that song, drop that project or drop that video... Whatever you got just put it out. 2. Content: instead of just posting about how you drop the video or a song make content around your music that people can engage with. Maybe a short vlog, posting clIps from your interviews, post some dope professional photos. Anything other than just a mixtape cover 3. Engagement: and this goes both ways: if you got people commenting on your post, make sure you are replying back! DON'T TRY TO BE ALL HOLLYWOOD CAUSE THAT STUFF IS LAME 4. Stay Consistent & build yourself a catalog: You should not be going over a month without dropping at least one song because you're still a new artist and you want people to remember you and see your face every day, you don't want them to forget about you so stay Consistent and keep dropping music 5. Just don't quit: Ain't nobody gonna believe in you if you don't believe in yourself

🧠 1️⃣ Music Is a Traffic Game, Not a Talent Game Most artists think: “If my music is good, people will find it.” Reality: Music doesn’t spread because it’s good Music spreads because people are sent to it repeatedly Teach them: How to create traffic first, then attach music Why artists with mid music go viral while great artists stay stuck How content is the engine and music is the product 🔥 This mindset shift alone changes everything. 💰 2️⃣ Streaming Is NOT the Main Money (Early On) Nobody talks about this honestly. Teach them: Streams are proof of attention, not income Why chasing Spotify money too early is a trap How to use streams to unlock: Brand deals Paid features Consulting YouTube monetization Fan funnels 👉 Streams are leverage, not the goal. 🎯 3️⃣ The Algorithm Doesn’t Reward Artists — It Rewards Watch Time Most artists post: Random clips Performance videos “Out now” posts Teach them: Algorithms only care about: Watch time Saves Replays Why story, curiosity, and emotion beat polished visuals How to structure a 7-second hook before the beat even drops This alone explains why artists “post daily” but don’t grow. 🧩 4️⃣ Music Is a Series, Not a Single Drop Most people drop a song once and move on. Teach them: One song = 30–60 pieces of content How to build a content arc around one track Why consistency on ONE song beats dropping 10 songs nobody heard This is rare knowledge done right. 🧠 5️⃣ Fans Don’t Fall in Love With Songs — They Fall in Love With PEOPLE Most artists hide behind the music. Teach them: Why personality beats perfection How to turn: Daily life Opinions Struggles Wins into content Why being relatable grows faster than being mysterious This is uncomfortable but powerful. 💡 6️⃣ Music Platforms Are the Bottom of the Funnel Artists treat Spotify like the starting point. Teach them: TikTok, Reels, Shorts = discovery YouTube = trust + depth Spotify = conversion Email/SMS/Community = ownership Most artists never learn funnels. 📉 7️⃣ Why Most Artists Plateau at 5k–20k Followers

Don't go to music conferences with the expectation of someone putting you on. The panelists are there to expand their brand, some of them are paid. So often they will be nice to you. As great as that environment is, they have their own focusses and objectives. I'm not saying you can't build a relationship with the panelists, but the panelists aren't there for you. Instead, your goal should be to network with the people that go to the conference. and keep in touch with them. I can guarantee you a few of those people will go on t do major things. Keep in contact, help them out when and where you can and that will lead to your own expansion. You go to these conferences, meetups etc, and they tell you to network, but they don't always or if ever tell you how to do that. The reason is because the road to get anywhere, is different for everybody. And what works for one person may not work for another person. But if you keep in mind where the real value of music conferences are, then you will win

Here are some actionable steps you can take to turn your music into a product and effectively promote it using streaming services like Spotify 1. Optimize Your Spotify/streaming Profile: • Create a professional, compelling artist bio that highlights your unique style and influences. • Choose high-quality profile and cover images that visually represent your brand. • Include links to your social media accounts, website, and other relevant platforms. 2. Release Your Music Strategically: • Plan your releases ahead of time to build anticipation among your fanbase. • Choose the right release dates and times to maximize visibility and engagement. • Consider releasing singles, EPs, or albums to keep your audience engaged with new content.