Meet Mr. Mullet Tortoise 🐢
I didn’t plan to have a community mascot… but somehow he showed up and now he’s doing important work 😂
What started as something fun turned into something more.
Mr. Mullet Tortoise represents how I believe businesses should be built. Slow, steady, intentional… with room to actually enjoy the process. Business up front, party in the back.
He’s a reminder that growth doesn’t have to be rushed or exhausting to work. You can move at your own pace, figure things out as you go, and still get real results.
It’s even turned into a kind of language. “I’m in tortoise mode this month” or “That launch had mullet energy.” Simple, but it captures a lot.
Not just for fun, but a cue for how we approach growth.
Build real systems. Move sustainably. Have some fun along the way.
I’m curious… do you have something like this in your community? A mascot, phrase, or inside “language” that represents your culture? 🐢