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State Board Prep Open House is happening in 12 days
🚨 Are You Even Booking Men Clients? 🚨
Because men’s skin isn’t “low-maintenance” — it actually needs facials more often than women’s. If your male clients are only coming in occasionally, you’re missing a huge opportunity — for results and revenue. How Often Should Men Get Facials? Every 3–4 weeks. Men produce more oil, have thicker skin, and shave regularly — all of which makes their skin more reactive and prone to congestion, ingrowns, and irritation. That’s why men are some of the ideal clients for estheticians: they respond fast when treated correctly and, once educated, stay loyal. FAQ for Estheticians About Men’s Skin Q: Is men’s skin more sensitive? A: Yes — shaving constantly disrupts the skin barrier, making it reactive. Q: Do men break out more? A: Often — higher sebum + dead skin + inconsistent homecare = congestion. Q: Can men handle stronger treatments? A: Sometimes — but only after calming inflammation and prepping the skin. Q: Why do men see results faster? A: Thicker skin responds quickly when treated consistently and correctly. Why Men Are High-Value Clients - They need consistent care → recurring appointments - Quick, visible results → client loyalty - Corrective treatments = higher-ticket services - Often underserved → opportunity to educate and dominate this niche 💡 Skin Edu Community Challenge: Start thinking about how you position facials for men in your business. Share your experiences, your FAQs, and any tips you have for converting male clients into loyal, repeat clients. Let’s get the word out — men need facials too.
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Welcome to FAQ Friday!
Hey everyone! 👋 FAQ Friday is where we post common skincare and esthetics questions — perfect for both learning and exam prep. Here’s what goes here: - Ask or answer questions about skincare, techniques, and client care. - We’ll also cover topics aligned with the Milady curriculum to help with state board prep. - Share your knowledge or experiences to support fellow members. 💡 Tip: Use #FAQFriday for posts so they’re easy to search and reference.
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