On IG a lot of us will look at views, shares and comments as major metrics (which you should), but one metric to pay attention to as well is who your content is going to.
Now I haven’t been consistent these past few weeks but I noticed I was getting likes everyday on older videos and this metric helps to understand why. As you grow, you want your content going to more of your non-followers. That is new people that are seeing your content which is HUGE for growth.
Got a question about metrics? Drop it below and maybe we can discuss it in a future call!