Jul 8 • General discussion
Part 1: Get People To Promote You For Free - The 4 Things (Can You Guess?)
Most people approach influencer partnerships completely backwards.
They lead with their product.
Their features.
Their benefits.
Then wonder why nobody responds.
Here's what would happen if someone reached out asking me to promote their thing here to Royalty Rockstars...
They'd probably start with: "Hey Jeff, I've got this amazing system that helps people..."
DELETE
Wouldn't even finish reading it.
Why?
Because they made it about THEM.
Not about me.
Not about you.
Not about our community here.
Not about what I actually care about.
Classic mistake.
Now compare that to how Travis approaches this.
He got his book to #1 using unpaid endorsements.
Was a top ten Clickbank seller for 5 years.
30,000 visitors a day from free promotion.
All because he understood something most people miss.
Influencers don't care about your stuff.
They care about THEIR stuff.
Their audience.
Their reputation.
Their problems.
Their needs.
And there are exactly 4 things every influencer actually wants.
Four psychological triggers that make them say YES.
Most people focus on the wrong stuff entirely.
They think it's about crafting the perfect pitch.
Or having some massive following.
Or throwing money at people.
None of that matters.
What matters is understanding what makes influencers tick.
What keeps them up at night.
What they actually value.
Travis figured this out years ago.
And it's been printing money for him ever since.
So here's my question for you...
Can you guess what those 4 things are?
What do you think every influencer actually wants?
Drop your guesses in the comments.
I'm curious to see how close people get.
Because most answers I see are going to be dead wrong.
Once there's enough guesses... I'll drop Part 2.
Where I'll reveal the first thing.
And why 99% of people get it backwards.
-Jeff
P.S. If you want Part 2... take a guess in the comments.
I want to see what people think before I reveal the real answers.
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Part 1: Get People To Promote You For Free - The 4 Things (Can You Guess?)
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