Last week, a Provider shared something profound with me. They build treatment plans not by trimming or limiting ideas—but by going all in. They create dream plans—comprehensive, cost-no-object visions of what true transformation would look like. Then, in consultation, they don’t add—they subtract. Together with the client, they refine the plan by simply pulling items into the Wishlist. It reminded me of Michelangelo. When asked how he carved David, he said he simply removed everything that wasn’t David. The masterpiece was already in the marble—he just had to chip away what didn’t belong. Too many Providers hesitate to present the full vision. They hold back. They play small. It’s like drawing a map that gets your client “close” to their destination, but leaves them wandering the final mile. Instead, start with the entire block of marble—every service, every product, every session that would truly change their life. And then, with your client, gently chip away to reveal what’s possible—what fits their budget, what lands just right. You’ll be shocked by how attainable the dream can be. Your clients will too. Start bold. Start with the entire block of marble. Chip away and add to their Wishlist. Your clients and their happiness is your masterpiece and canvas.