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Pinned
Mar 12 •
Why I can't shut up about PiggyBANKING
Happy Thursday my fellow PiggyBANKERS! One of my favorite movies is The Matrix. I won't bore you with the synopsis, but like Neo from the movie... My eyes have been opened. I'm seeing past what most people take for granted. I don't walk down the toy isle at Target and only see awesome action figures anymore. I don't browse through video games and just see games I want to play any longer. Even on YouTube, I see it. PiggyBANKING... It's all around us like the code of the Matrix that no one but Neo could see. The little wrestling toy company that is cashing in by licensing Macho Man Randy Savage or Andre The Giant and giving fans a touch of nostalgia... The small game company that revives a beloved franchise and like Castlevania... Giving it fresh life so fans can wield the Vampire Killer whip once again and put Dracula back into his grave. The tiny YouTube channel with 293 subscribers that collaborates with a larger YouTuber with 20,000 subscribers... So when people see 20k YouTuber's videos, they can also subscribe to the little channel... These are just some examples. I gave another example yesterday talking about MAR10 Day. Here's the thing... Like Neo, who sensed the Matrix but couldn't put his finger on it... People sense PiggyBANKING but they can't really explain it... They just know it WORKS! My goal with this community is to help you all see the PiggyBANKING opportunites all around you. I don't want you to just consume or use things like the masses... I want you to see the PiggyBANKING happening underneath it. So... My plan is to go deeper into all the PiggyBANKING that I'm seeing in my day to day life. I'll be sticking in my lane of toys, games and other forms of entertainment. But, whatever your lane is... I want to hear about the PiggyBANKING that you're starting to see. Drop your favorite GIF in the comments if you're with me.
Pinned
Sep '25 •
START HERE: WELCOME!
If you’ve been trying to build a brand from scratch and hitting a wall because nobody knows you yet, you’re in the right place. PiggyBANKERS are building credibility fast by licensing proven products and putting their name behind something that already works… without creating their own courses, without building products from scratch, and without waiting years to be seen as an authority. Here’s what to do right now: comment below with your biggest branding challenge. I read every single one. Let's get piggy wit it, PB Chad
10d •
One of the easiest ways to start PiggyBANKING on other people’s IP…
I was chatting with a fellow deal maker yesterday… She’s still getting her bearings and wanted to get some guidance. Her goal is to land a deal with a big name person in the health space. As we chatted, she told me she thought this person’s offer would do very well with Chiropractors. That was her profession for 30 years. Then she said “I’ve got access to a bunch of Chiropractors”… Ding! Ding! Ding! I told her that’s her ticket to get this person’s attention. I said first she needs to secure access and control over the group of Chiros… Then reach out to this person. It’s a lot easier to get a big name person willing to talk to you… When you can take their baby (product, framework, methodology, etc)… Put it in front of hundreds or thousands of eyeballs they never would have reached… Without them having to lift a finger or stroke a check upfront. You collect a 30-50 percent cut for every sale that comes in… You didn’t have to create the offer… You didn’t have to build the audience… All you did was connect and collect PiggyBANKING income! - PB Chad
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25d •
Changes that affect PiggyBANKERS
What's happening my fellow PiggyBANKERS? I know I've been silent the last week or so. It's Spring Break here at the Boswell house so I've tried to minimize how much I do. Also got a couple of potential deals in the pipeline so that's taken some of my attention. Here's the part that affects you. I'm converting my Substack No Paycheck Needed Newsletter to The PiggyBANKING Newsletter. I've got a few things planned. Tools, frameworks and some in-depth case studies all about Licensing IP... Along with other cool actionable stuff. Here's where I need your help. We cracked 100 members inside this group, but I'm hovering around 66 subscribers on my Substack. If you're not already subscribed, I'd love to have you join me over there. On Thursday, I'm going to be doing a Spotlight interview with a lady that has built a large Substack following. I expect to boost my subscriber count after she distributes the interview to her audience. But it won't be the same without having you as a subscriber! Let's get piggy wit it, PB Chad
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Apr 3 •
We've busted the pig pin with over 100 PiggyBANKERS!
I'm feeling pretty good right now. I just admitted a few more PiggyBANKERS and we've now got more than 100! Thank you all for making this community what it is! More to come very soon! Let's get piggy wit it, PB Chad
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We take a branding shortcut with licensing to create a PiggyBANKING Brand that gives us credibility WITHOUT peeps needing to know, like, or trust us.
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