What's happening my fellow PiggyBANKERS? I know I've been silent the last week or so. It's Spring Break here at the Boswell house so I've tried to minimize how much I do. Also got a couple of potential deals in the pipeline so that's taken some of my attention. Here's the part that affects you. I'm converting my Substack No Paycheck Needed Newsletter to The PiggyBANKING Newsletter. I've got a few things planned. Tools, frameworks and some in-depth case studies all about Licensing IP... Along with other cool actionable stuff. Here's where I need your help. We cracked 100 members inside this group, but I'm hovering around 66 subscribers on my Substack. If you're not already subscribed, I'd love to have you join me over there. On Thursday, I'm going to be doing a Spotlight interview with a lady that has built a large Substack following. I expect to boost my subscriber count after she distributes the interview to her audience. But it won't be the same without having you as a subscriber! Let's get piggy wit it, PB Chad

I'm feeling pretty good right now. I just admitted a few more PiggyBANKERS and we've now got more than 100! Thank you all for making this community what it is! More to come very soon! Let's get piggy wit it, PB Chad

UPDATE: Leandro and me are working to figure out a time to do the interview. So it will be happening once we can nail down a date and time! I'll post a new update once that's locked in! ORIGINAL POST: Last night I watched Sidekicks with Chuck Norris. Not his best film, but with his recent passing last Thursday, I'm watching some of his older movies. Anyhow, the basic plot is about this kid named Barry who spent his whole life daydreaming about fighting alongside his hero Chuck Norris. Eventually though various circumstances, he gets the chance to make it happen. And it got me thinking about something I've been watching play out in real time. There's a fellow PiggyBANKER @Leandro Langeani. He showed up in Travis Sago's world like most people do... Consuming content. Learning strategies. Dreaming about doing a deal with his mentor and hero. But most people stop there. They keep dreaming but never making it a reality. Leandro did something different. Something diabolically simple that cut through months of "figuring it out". He just changed the channel on one of Travis's IPs. Here's what happened... Travis is the author of Make Em' Beg To Buy From You. One of the best marketing books I've ever read. Proven top-seller in the English-speaking market. But completely untapped in Brazil. So Leandro teamed up with Travis and another guy named Kevin. They translated the book into Portuguese. Started selling it to the Brazilian market. August 2025, they published it. By now? 1,001 copies sold at $29.99 BRL. That's over $5,000 USD. From one book. One market. One simple channel change. Here's one of the easiest strategies any PiggyBANKER can do TODAY. Look at what's already working in one channel... And move it to another. Language is just one channel. It's one of the fastest ways PiggyBANKERS who don't speak English natively can get started. But, it could be another marketplace or social media network no one has tapped into.

Happy Thursday my fellow PiggyBANKERS! One of my favorite movies is The Matrix. I won't bore you with the synopsis, but like Neo from the movie... My eyes have been opened. I'm seeing past what most people take for granted. I don't walk down the toy isle at Target and only see awesome action figures anymore. I don't browse through video games and just see games I want to play any longer. Even on YouTube, I see it. PiggyBANKING... It's all around us like the code of the Matrix that no one but Neo could see. The little wrestling toy company that is cashing in by licensing Macho Man Randy Savage or Andre The Giant and giving fans a touch of nostalgia... The small game company that revives a beloved franchise and like Castlevania... Giving it fresh life so fans can wield the Vampire Killer whip once again and put Dracula back into his grave. The tiny YouTube channel with 293 subscribers that collaborates with a larger YouTuber with 20,000 subscribers... So when people see 20k YouTuber's videos, they can also subscribe to the little channel... These are just some examples. I gave another example yesterday talking about MAR10 Day. Here's the thing... Like Neo, who sensed the Matrix but couldn't put his finger on it... People sense PiggyBANKING but they can't really explain it... They just know it WORKS! My goal with this community is to help you all see the PiggyBANKING opportunites all around you. I don't want you to just consume or use things like the masses... I want you to see the PiggyBANKING happening underneath it. So... My plan is to go deeper into all the PiggyBANKING that I'm seeing in my day to day life. I'll be sticking in my lane of toys, games and other forms of entertainment. But, whatever your lane is... I want to hear about the PiggyBANKING that you're starting to see. Drop your favorite GIF in the comments if you're with me.

Just picked this guy up from my local Dollar Tree. In recent years he’s become my favorite Sesame Street character. Here’s my question to you… What does Oscar the Grouch and PiggyBANKING have in common? Any guesses? Drop your answer in the comments! Let’s get piggy wit it, PB Chad