Why more calls doesn’t always mean more money💵

A mistake I see often in paid traffic:

chasing volume before locking quality.

In emergency services, a few clean calls usually outperform a flood of weak ones especially when ops matter.

From what I’ve seen, the best results happen when:

• Traffic source is tight

• Intent is obvious

• Call handling is disciplined

Interested if others are prioritizing quality over scale right now.

(If easier to chat off-platform, Telegram: @sbamm13)

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