Bathroom Remodelling or Dumpster Rental

I received 5 conversions from 155 calls for dumpster and portable toilet rental (Conversion Rate = 3.2%). In the bathroom and kitchen remodeling niche, I got 6 conversions from 27 calls(Conversion Rate = 22%). I still cannot identify where the calls for bathroom remodeling come from. None of my keywords rank on page 1. I created multiple sites for dumpster rental, but the conversions are still low compared to bathroom remodeling for which i created only 1 site.

Should I focus on dumpster rental or bathroom remodeling? Bathroom remodeling is a very difficult niche to rank keywords in, while dumpster rental is easier.

I don't want to switch niches right now because focusing on one niche makes me more knowledgeable about the topic and i'll save time in reasearch.

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