Well... I've had three chats so far to test my workshop and had some unexpected outcomes. The key takeaway was that my workshop will be beneficial for my ideal client... I just need to make sure that it is marketed so that it speaks to their biggest challenges, and that it is accessible for them (so I get it paid for by large organisations, Councils or peak bodies, or sessions I run myself that are self-funded don't price people out).
Things I learnt from my catch ups:
• who my ideal client isn't - there are people who aren't ready for the things I want to offer. And that's ok.
• there are people out there I can partner with who can help me strengthen my offers, refine the way I do things, and connect me with other people or resources that will help me grow my ideas and business.
• I'm on the right track! Others have run similar workshops to the one I want to run. Mine has a very specific lens and aligns with my goal to elevate the expertise and influence of leaders of volunteer engagement, but the workshop has been valued by people who attended those run by two others I have connected with.
I'm looking forward to the second session and .