Did anyone do soft launch/ pre launch before main launch ?

Quick question to everyone. Did anyone plan a soft launch and invited only founding members first and created a waiting list for new members to join?

In terms of getting people to join your community mine will be free at first.

I’ll be sending what’s app messages, post on my social media, add my insta and Skool links everywhere, thinking of setting up a linked in account so I can do pop ups at the gym and get leads through that way and talk to people.

What other ways have people done or tried before they have launched to raise awareness of what is coming their way? Thank you for your help in advance.

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Did anyone do soft launch/ pre launch before main launch ?