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🌱 From Boardroom to Jackfruit: The Unlikely Journey of a Purpose-Driven Life
Have you ever felt the pull to do something that *matters* — even if it means walking away from everything familiar?
Meet James Joseph, a former Microsoft executive who left a high-flying career to answer a call many of us feel but few dare to follow. His tool for change wasn't a tech startup, but something humble, nourishing, and hidden in plain sight: the jackfruit.
This isn't just a business story. It’s a masterclass in:
✨ Courageous Pivoting – trading certainty for purpose
🧠 Innovation with Intention – solving big problems through simplicity and insight
🌍 Mission-Driven Impact – creating change that touches health, culture, and consciousness
James didn't just build a product — he reimagined what’s possible when we listen to the quieter, deeper callings of our lives.
If you’ve ever wondered how to align your work with your values, how to lead with meaning, or how to turn an idea into a movement — this story is for you.
📺 Watch the full journey here:
Let’s reflect together if this speaks to your own journey toward purpose, or share one insight that moved you.
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🌱 From Boardroom to Jackfruit: The Unlikely Journey of a Purpose-Driven Life
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