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12-week year kick-off is happening in 3 days
Oh we are celebrating this one!
Because this is what building in public looks like. I walked into a mountain mercantile in Colorado with five journals in my hand. I walked out with $50 cash. They went straight onto the floor. No funnel. No ads. No algorithm. Just product. Story. Courage. And here is where it gets even more fun. We are sketching a one to two year dream: Sell our condo. Use the equity to pay for college. Buy land with trees. Convert a camper van ourselves. Add shelves. Turn it into a rolling journal shop. Camp. Visit mountain towns. Build relationships with small stores. And yes… there are business benefits too. If the van is used for business, here is what gets interesting: • The van purchase may qualify for Section 179 or bonus depreciation if it meets weight and business use requirements • Fuel for business travel can be deducted • Campsites used during business travel can be deductible • Vehicle insurance tied to business use can be deductible • Mileage driven for wholesale visits and store drops is deductible • Equipment added for business use such as shelving, branding, display units can be capitalized • A portion of travel expenses tied directly to wholesale outreach can qualify Now pause. This is not about buying a van to avoid taxes. It is about aligning lifestyle with business so the two support each other. If we are already dreaming about trees, mountains, and slower living… why not design the business to move with us? Income without burnout is not just about making money. It is about designing your expenses. Lowering your lifestyle burn rate. Blending work and life intentionally. Using the tax code legally and intelligently. Reducing pressure instead of chasing more. You do not always need to earn more to retire someone earlier. Sometimes you design smarter. This week I got a yes from a mercantile. Next step? More stores. More conversations. More aligned experiments. No hustle frenzy. Just creative, calm expansion. This is what it looks like to build multiple streams of income without burning out.
Oh we are celebrating this one!
Sybil’s Self-Care Minute
Today I am showing myself compassion for the life I am building. I’m my own boss! I better take advantage of it! So I decided to bake some GF blueberry muffins midday, Thursday! Let’s go! This is how it’s done. What kind of self-care can you show yourself today? Remember you are the boss of you!
Sybil’s Self-Care Minute
I Don't Feel Like Hustling Today
Most days, I could keep finding more and more things to do in my business. - More to improve. - More to tweak. - You know the drill. But this week, burnout hit hard. Why? Because I hustled.I built a funnel. Dialed it in. Wrote the email sequence. Tested everything. Created ad creatives. Launched Facebook ads. All the exciting stuff. The stuff that feels like progress.The kind of progress that makes you think, “This is it. This is what successful online coaches do. I finally have a real system.” And then… the drop. - $200 in ad spend. - 63 leads. - One $27 sale. - Email open rates under 40% — even for a free lead magnet. After the time, money, and energy invested, I was really hoping for better ROI. And when that didn’t happen, it hit me harder than I expected. So I’m being honest here: I need a break.I need to step back. Maybe even pause. I got energetically attached to the outcome, and that’s on me. When you do that, the lows feel extra low. Sharing this because: - Burnout doesn’t mean you’re failing - Effort doesn’t always convert immediately - And sometimes the smartest move is rest, not more action I feel like @Sybil Hall could appreciate this post here.
To all my silent ninjas in the group
I see you lurking in the shadows, sipping coffee, reading everything, like friendly neighborhood ninjas. Today, I dare you—pop a single emoji below, your secret ninja signal. No need for essays, just let us know you’re out there. Well just say help back! 👋
To all my silent ninjas in the group
Learn from my story, if it can help you too
I Kept Losing… Until I Got the Right Direction I Never Thought I’d Say This… But I’m Finally Breathing Again. I don’t usually share personal stuff like this… but today I feel like I should. There was a time I was genuinely tired. Not the “I need sleep” type of tired… I mean the type where you wake up already stressed, already behind, already worried. For months… I tried everything. I was working hard, praying, hoping something would finally click. But nothing was changing. There were nights I would sit quietly and think: “Am I cursed?” “Why is it working for others and not me?” “How long will my family keep believing in me?” Even when I smiled around people… deep down I was struggling. I tried so many things online, trading, different hustles, “opportunities”… Some wasted my time. Some embarrassed me. Some even made me lose money. And the worst part? It wasn’t just the money. It was the feeling of failing again and again, while still trying to stay strong. But something changed. Not overnight. Not magically. But one day… I got introduced to something simple that actually made sense. No pressure. No confusion. Just a clear system + consistency. And for the first time in a long time… I started seeing results. Small wins first… then bigger wins… Until it got to a point where I looked at my numbers and I just froze. Because I couldn’t believe it. I’m now consistently hitting up to $10,000/month… and it still feels unreal to type that. Not because I’m special… But because I finally stopped trying to “figure everything out alone” and got the right direction. I’m not posting this to brag. Honestly. I’m posting because I know someone here is going through what I went through: working hard but not getting results tired of starting over feeling like giving up trying to stay strong for family If that’s you… please don’t suffer in silence. Sometimes all it takes is the right conversation with the right person. If you ever want to ask me anything or just talk man to man, feel free to message me. I’m always open.
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