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Sep 7 •
Start here: Welcome Moguls!
Maker → Builder → Mogul Money Media Moguls is the group for creators in all areas of personal finance. The mission is to equip personal‑finance creators with the tools to own and grow their revenue stack—audience, products, and memberships—so they’re not solely dependent on algorithms or wholly reliant on brand deals for revenue (although we can certainly talk about those too). [Important: if what you earn is not important to you, you can substitute the word “impact” for “revenue”] Who are you? Maker: You ship content consistently. Builder: You have a clear product and a way to sell it. Mogul: You run a durable engine. Please say "hello"! Feel free to tell us a bit about yourself, what you do, and if you're at the Maker, a Builder or a Mogul stage? What's your current BIGGEST focus you're working on now?
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2d •
What to Offer Next
Many times people pick random products/ services to offer. It can be multiple different items or different colors. Often times that leads to high inventory costs, excess, or multiple assets that get put to the side for the next new offer. I did the same thing until I heard about The Hero's Journey. Each client is going through their own journey one step at a time. What your first product solves leads them right to their next challenge that they will have a new problem with. The easiest sale you'll ever make is the second one to someone who already paid you and already trusts you. A template turns into a course, a course turns into 1:1 coaching, coaching turns into a mastermind. What's your product's natural next step and do you currently offer it?
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4d •
Good Video But No Views
Has anyone else ever thought they had a great original kind of post that people would really like? Only to post it and wait to find out it barely got any reach and no one is looking for it. Frustrated and confused because you see others with lots of views and people sharing it. Then I realized that you can have a genuinely good video that nobody searches for and still won't get found. Before you script anything, check what your future viewer is actually typing into the search bar. Titles built around real search terms not clever wordplay keep pulling views a year later. What's a topic in your niche you know people are searching for, that you haven't made yet?
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9d •
Monthly Reset
It's the start of a new month and once again bills are due. Being in the financial space we share how important it is to have assets that bring in cash flow monthly. We know hitting your expenses number without 9 to 5 working is usually the goal. However, how often do we listen to our own advice? We give great advice to those following our content, but miss out on setting up our asset. One-time sales reset your income to zero every month. Recurring revenue from a membership, a retainer, a subscription is the only kind that compounds and gives you a floor. What's one thing you sell right now that could become recurring instead of one-time?
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11d •
Your Favorite TV Show
As kids we all have our favorite show that we couldn't wait to watch. Even as adults now we may have our guilty pleasure show. For me its definitely Suits; even though it's over I go back and rewatch it over and over. Following along with the series you just can't wait to see what the next episode is going to have happen. We want to take that same method that we've all been conditioned for and use to benefit your followers. A one off video asks a stranger for trust from zero, every time. A named series "Monday Money Move," "Deal Breakdown" builds trust once and collects on it weekly. What's one recurring idea you could turn into a named series?
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The year‑round home for personal finance creators. Scale audiences. Build products. Grow recurring revenue. Do it alongside people who “get it.”
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