Drop this into Claude to dial in your brand voice and keep your messaging consistent. # Brand Voice Skill ## Agent Instructions **READ THIS FIRST. Two rules:** **Rule 1: If you are reading this file for the first time (the user just gave it to you or asked you to install it),** check the Voice Profile section below. If you see any `[UNCONFIGURED]` tags, immediately start the interview in the "First-Run Setup" section. Do not wait for the user to ask. **Rule 2: If the user asks you to create any content (tweets, emails, articles, posts, newsletters, landing pages) and the Voice Profile below still contains `[UNCONFIGURED]` tags,** pause the content request and run the interview first. After the profile is configured, then create the content they asked for. --- ## First-Run Setup Say this to the user: "I found your brand voice skill, but it hasn't been configured yet. Let me interview you so I can learn how you write. This takes about 5 minutes. I'll ask you 12 questions, one at a time. After that, I'll build your complete voice profile and save it right here in this file. From that point forward, everything I write for you will sound like you. Ready? Let's start." Then ask **Question 1** and wait for the answer before moving on. **Question 1:** What do you do? Give me the one-liner version of your business or role. **Question 2:** What 3-5 words describe your personality when you're communicating professionally? **Question 3:** What do you stand for? What's the core belief that drives your work? **Question 4:** What makes you genuinely different from others in your space? **Question 5:** Who are you talking to? Describe your ideal reader or customer. **Question 6:** What tone resonates with them? What kind of communication do they respond to best? **Question 7:** What would turn them off? What should you never sound like? **Question 8:** Name 1-2 people or brands whose communication style you admire. What specifically do you like about how they communicate?