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Nov '25 โ€ข Messaging & Marketing
๐Ÿ“… DAY EIGHT DATA DROP โ€” The Stagnant Stretch (aka The Real Test)
Confession:Still rocking the bedhead, dog walk done, coffee in hand.
And yep โ€” things have slowed down a little. But this?
This is the juicy part of the experiment โ€” the no-promo, letโ€™s-see-what-happens-when-we-do-nothing phase.
๐ŸŽฅ Thereโ€™s a Loom attached below if you want the full walk-through โ€” this post sums up the key data + insights.
๐Ÿ“Š Dashboard Snapshot
๐Ÿ‘€ About-page visitors: 59 (down from 85+)
โœ๏ธ Signups: 25 total (no new joins since the first couple of days)
โšก Conversion rate: 20.34% (down slightly as organic reach tapers)
๐Ÿ† Discovery rank: #292 (was around 200โ€“250 range earlier โ€” some dip)
๐Ÿ’ฐ Sales: $0 (still not the focus right now)
๐Ÿงฉ Category:
๐ŸŽจ Hobbies (still in testing phase)
๐Ÿ‘ฅ Active members: 92% (strong retention even with slowed traffic)
๐Ÿ’ฌ Daily activity: Down from 190+ โ†’ now hovering lower organically
๐Ÿง  Whatโ€™s Happening
I havenโ€™t promoted this since Day2
No emails. No posts. No plugs.
Just one Skool post per day to mirror how weโ€™d use a social feed
So now weโ€™re in the real organic growth phase โ€” the โ€œwill Skool discovery alone grow this?โ€ test.
And itโ€™s interestingโ€ฆ
  • Total reach slowed down (expected).
  • Rank fluctuated (as low as #292, as high as #203).
  • Engagement stayed strong โ€” the quality of activity is still high, even if quantity dipped.
  • Discovery shows ~1,000 groups in the Hobbies category โ†’ Iโ€™m sitting roughly top 25%.
โš™๏ธ Key Discoveries
  1. Activity matters more than size.
  2. Inactive groups with hundreds of members are buried in discovery
  3. This 25-person group is ranked in the top 25% because itโ€™s alive.
  4. You canโ€™t disappear. If the group owner (you) goes quiet, your discovery rank dips fast. Momentum = visibility. Period.
  5. The algorithm rewards consistent energy, not numbers. 92% of members being active is a huge signal to Skool. But we have to keep feeding that engagement loop.
  6. Dog content shouldโ€™ve won โ€” but didnโ€™t. I found a โ€œdogโ€ group with 60+ members ranked super low. Why? Inactivity. The lesson: category โ‰  discovery. Engagement = discovery.
๐Ÿงฉ Whatโ€™s Next
๐Ÿ’ฌ This weekโ€™s goal = Boost Activity (not numbers).
Hereโ€™s the mini-plan I shared in the Loom:
  • Drop 1 post per day (Mondayโ€“Friday).
  • No outside promo.
  • Engage in comments + react to each otherโ€™s posts.
  • Iโ€™ll drop polls + convo prompts to mix up the format.Weโ€™re testing whether internal engagement alone can move discovery rank back up.
๐Ÿ” Side Note: YouTube Cross-Test
I also dropped my first YouTube post this week.
Brutal honesty? It flopped. Five clicks. Barely any watch time.
Still โ€” itโ€™s data. It tells me what didnโ€™t land.
Thatโ€™s what this whole Owned Social Feed experiment is about โ€” visibility without vanity.
๐Ÿ’ฌ Takeaway
When growth slows, donโ€™t panic โ€” pay attention.
This is where the real learning happens.
Weโ€™re not chasing spikes. Weโ€™re studying patterns.
๐Ÿ“… Day 8 โ€” logged.#OwnedSocials #SkoolExperiment #DataDrop
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Mimi Ramsey
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๐Ÿ“… DAY EIGHT DATA DROP โ€” The Stagnant Stretch (aka The Real Test)
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