Someone asked me on the Skool meeting this morning about a supplement called CogniHoney. She sounded like she had watched the whole half-hour infomercial and stood ready to buy. No company exists. I found no founder, no business registration, no manufacturing facility, no physical address. The brand calls itself "CogniHoney Research," which functions as a name rather than an entity. Support routes to a generic email and a phone number. The domain carries a one-year registration, the signature of an operation planning to vanish once complaints pile up. The product sells through a rotating set of lookalike domains, each announcing itself as the official site, plus Amazon and eBay listings from unrelated sellers. Fulfillment runs through an affiliate payment platform, and at least one buyer reported a residential return address on the package. The advertising crosses into fraud. Snopes and NBC Chicago each confirmed that the promotional videos use AI deepfakes of Bill Gates. A fabricated CBS Sunday Morning segment puts words in Jane Pauley's mouth. Other versions of the funnel deploy Sanjay Gupta's likeness and altered CNN logos. Some invoke Yoshinori Ohsumi, who won the 2016 Nobel Prize for his autophagy research and who has never developed or endorsed a commercial supplement. Bill Gates has funded Alzheimer's research after losing his father to the disease. The scam borrows that real story and welds a capsule onto it. The truth underneath makes the lie land. Watch the billing, not just the pills. The BBB Scam Tracker documents recurring charges from $49 to $199.99, unsolicited shipments running up to fifteen bottles, and refused refunds despite an advertised money-back guarantee. The published return policy demands thirty days of minimum use, a fifteen percent restocking fee, buyer-paid shipping, and unopened bottles. The sales video mentions none of that. If you already ordered, call your card issuer, dispute the charge, and block the merchant. Skip the refund department.