Jun 13 • Notes 📝
OLD 🆚 new ways of lead generation
Notes
*Module 5: Old vs New Ways of Lead Generation*
*① Purane zamane mein leads kaise methods use hoti theen
- Log directly milte the
- Zyada manual effort
*Examples:*
- Calls
- Visits
- Referrals
- Pamphlets
*② Cold Calling ka system kaise kaam karta hai?*
*Process:*
1. Random number
2. Calls
3. Objections
4. Rejection zyada
*Reality:*
- Time zyada
- Conversion rate kam hoti hai
*③ Email Blasting ke Pros & Cons*
*Pros:*
- Zyada log ek sath
- Cheap method
*Cons:*
- Spam ban jati hai
- Low trust
- Low reply rate
*④ Offline Leads ka System (Flyers, Banners, Referrals)*
- Flyer = Mass awareness
- Banners = Local visibility
- Referrals = Trust based
*Issue:*
- Tracking mushkil
- Scale karna mushkil
*⑤ Content Based Lead Generation kaise karti hai?*
*Process:*
1. Useful content
2. Trust build
3. Interest → Create
4. Lead khud aati hain
*Examples:*
- Reels
- Posts
- Video
*⑥ Social Media DM Leads kaise generate hoti hai?*
- Content se attention grab karti ho
- DM se conversion start karti ho
- Relationship build karti ho
- Offer pitch
*Power:*
- Direct Communication
- High trust
*⑦ Paid Ads ka Modern Funnel System*
*Flow:*
Ad → Landing Page → Lead Form → Follow-up → Sale
*Benefits:*
- Fast leads
- Scale system
*⑧ Authority-Based aur Community-Based Lead Generation:*
- Authority → Expert positioning
- Community → Trust → Belonging
*Examples:*
- Personal brand
- WhatsApp group
- Paid communities
*Module 5: Key Takeaways:*
- Old method slow aur manual
- New method smart aur scalable
- Best strategy → Old + New ka mix
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OLD 🆚 new ways of lead generation
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