May 20 • General discussion
💡 Understanding Cost Per Lead & Ad Spend in Local Service Ads
Looking to maximize your return with Local Service Ads? It starts with knowing your Cost Per Lead and keeping a close eye on your overall ad spend.
✅ What is CPL? It’s the amount you pay each time a potential customer contacts you through your ad.
✅ When should you check it? Regularly! Monitoring your CPL and total spend helps you stay on budget and avoid surprises.
✅ Why does it matter? Balancing how much you spend with the quality of leads you get ensures you’re maximizing your return on investment without overspending.
Got questions or want to share your own tips? Drop them below! 👇
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💡 Understanding Cost Per Lead & Ad Spend in Local Service Ads
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