Are unqualified leads taking over your LSA inbox? Target CPL (Cost Per Lead) bidding can help you make every dollar count.
By setting a target CPL, Google optimizes your LSA to get leads closer to that price—helping you spend smarter while still getting potential customers.
⚠️ Important: Target CPL doesn’t magically filter out every unqualified lead. For best results, combine it with accurate service areas, correct job types, and a solid lead qualification process.
Have you tried Target CPL in your LSA campaigns yet?