1) I have a client that serves more than 20 ZIP codes (each city they serve has more than two zip codes) - How would you prioritize or list those so you can reach all of them? I believe adding the ZIP codes gives the best results, but adding just the cities would allow me to cover all of the service areas - would love to hear your thoughts.
2) The same client has three basic services: remodeling, mold remediation, and water damage restoration. They have one LSA account. Do I need more than one LSA or can I target potential customers with one LSA?
Thanks!